Initializing...

Mobile Commerce

Nowadays, retailers are utilising the power of mobile phones to the best possible ways to reach out to the consumers. Mobile is one of the potential channels for offering discount coupons, promoting a product. With the introduction of smart phones the enormous possibilities have opened up. The section covers topics on mobile retailing.

Showing 1 - 4 Articles out of 4

Ordering via SMS

A new technology has hit the retail industry where in customers can order via mobiles. This will not only give more convenience to them but also open immense opportunities for retailers as well

BY Seema Seth  |  Jul 26, 2011  |  comments ( 0 )  | 

Cost Efficiency through Logistics

There is a need for World Class Logistics for cost efficiency in this growing market

BY  |  Jun 21, 2011  |  comments ( 1 )  | 

Innovation for Retail Mammoths

It is raining technologies in retail: Shoppers Stop gets the taste of mobicule as it goes mobile

BY Vrinda Oberai  |  Jun 15, 2011  |  comments ( 1 )  | 

Advertising on a mobile route

Mobile advertising is fetching great popularity in India more so with mobile penetration being very high. Though there is a lot to explore, the cell phone is a good medium for promotion. We seek out the avenue.

BY Neha Malhotra  |  Oct 29, 2009  |  comments ( 0 )  | 

Browse by Authors