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| Two online
retail companies merge |
Indiaplaza.com,
a Texas-based online retailing company merged with Fabmall.com,
another online company. The merging of the two companies came
with Fabmall.com's acquisition of the other for an undisclosed
amount.
The combined online retail company will run under the name
of Indiaplaza.com. and will be managed from outside India.
Logistics and operations will be based within India as well
as in US.
The online retail company will now have a workforce of 75
employees and a catalogue of 3.5 million products. Fabmall.com
registered a growth rate of 30 per cent last year. In the
next two years, the company plans to invest Rs 25 crore on
marketing. According to Vaitheeswaran, CEO, gift items, books,
mobiles and lifestyle products account for the maximum transactions.
So far, one million people have transacted with the company.
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| Nokia embarks
upon brand new retail strategy |
Following
a new retail strategy, mobile handsets manufacturer giant, Nokia,
is now to adopt a four-segment marketing system. The new strategy
is based on findings of Nokia Segmentation Study, Nokia's extensive
survey of 16 countries worldwide (42,000 consumers). The four
lane marketing system, a comprehensive integration of all layers
of the consumer sector, will be based on the user category and
will include features according to the user's demands.
Mobile handset market in India is worth Rs 15,000 crore and
79 per cent of the whole market goes to Nokia. Retailing mobile
handset in the country will be substantially and significantly
increased with the application and realization of Nokia's new
retail strategy. |
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| Retail edge
of Frito-Lay's success in West Bengal |
The success of Frito-Lay
witnessed in its plant in West Bengal, particularly through
the concept of partnership farming, is likely to encourage US
companies to come and invest in India.
PepsiCo's snack and fun food division, Frito-Lay, which makes
potato and snack brands like Lay's, Uncle Chips, Kurkure, Twisteez
and Chetos, started operating India in 1989 with units in Punjab
and Maharastra.
The West Bengal plant, set up in 2005, practices the concept
of partnership farming. Started in the year, 2003 with 140 farmers,
Frito-Lay collaborates, today, with 4,000 farmers over 2,100
acres. The company buys back the wanted variety of potato from
farmers to manufacture its own products. The final result of
the venture is, no doubt, on the retail of its products. |
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| Top managers
quit Yum! Restaurants, India |
The top management team
is learnt to have quit Yum! Restaurants, India, the leading
fast food chain that owns Pizza Huts and KFCs. The team includes
Sandeep Kohli, head, Ajay Bansal, director (operation), and
Anupum Bhattacharya, CFO.
Sandeep Kohli had been working with the premier fast food chain
right from the first-time launch of Piza Hut in Bangalore, in
1966. He also spearheaded the launch of another Yum! chain,
KFC in India. The exit of the top managers from Yum! Restaurants
come at a time when the QSR format in India is in for expansion
and competition. Papa John's pizza chain is coming up with more
stores whereas Starbucks and Burger King are ready to scale
up their size. Wal-Mart-Bharti will get firmed up soon in various
places.
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| Lenovo to
have 100 retail outlets by March |
Lenovo plans to expand its
existing retail infrastructure and targets to hit a century
by March 2007. Presently, there are 60 exclusive Lenovo retail
outlets in India and by March 2007, the company plans to have
100 outlets.
Lenovo is focusing on the retail format as it sees a huge potential
in the consumer segment. Realising the disadvantages of over-distribution,
the company will surge almost double but at the same time will
avoid over-distribution. As for online sale policy, the company
has online sales models in a few countries, but in India, where
the market is huge, untapped online sales may take off in future. |
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| Nirula's launches
new retail formats |
North India-based fast food
chain, Nirula's has come up with new retail formats to tap the
specific consumers segments. The strategy consists in setting
up three different formats, viz Express, food court unit and
ice-cream kiosk formats. The project is to enhance accessibility
of the brand to the consumers by maximising penetration among
high traffic locations.
Launched first in January at Delhi Airport, Express format is
essentially a takeaway format located at malls, railway stations,
airports and metro stations within 200 sq.ft area. The food
court unit, to be in malls, multiplexes and large commercial
complexes, will serve Indian food items, pizzas, burgers. The
first unit is coming up in Gurgaon.
The ice-cream kiosks will offer a range of food products in
an air-conditioned environment. |
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Features: |
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Interviews: |
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| Luxury Sector |
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Real Estate |
Self-reliant manufacturer
Mr Harkirat Singh Bedi,
Head, IDEB Group
in an interview with Retailer
|
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A name synonymous with quality
Mr Manoj Kumar
Director,
Aashiyana Group,in a discussion
with the Retailer, speaks about
various mall projects of the
company. |
| ...more |
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...more
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| Support |
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Mall Owner |
Be consistent, focused and a perfectionist
Mr Rajiv Merchant
Mr Rajiv Merchant
Chief Executive Officer
,
Creative Portico India Pvt. Ltd. ,
talks about his professional itinerary in
a talk with the Retailer. |
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A household brand
Mr Chandru Kalro
Executive VP(marketing),
TTK Prestige,
talks about
the establishment and success of
the company in an interview to
the Retailer
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| ...more |
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...more |
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