Woodland targets new segments
Adventure wear brand, Woodland, plans to extend its offerings to become a lifestyle label.
Tags: Woodland
February 04, 2012 | comments ( 0 ) |



Adventure wear brand, Woodland, plans to extend its offerings to become a lifestyle label. With this, the company is also planning to enter organic skincare and bodycare products. The company had tied up with a Germany based personal care products company to bring at least 20 products to India in September this year. The products would be sold through Woodland stores and multi-brand outlets. Woodland has now added shoe care products, a yoga apparel range and a formal footwear range to its offerings.
Latest News
- The Reebok story darkens
- Nikon's optimistic stance
- Rejigged strategy for S Oliver
- Spreading wings
- International labels restructuring biz
- Pune and Bangalore for Carrefour
- NCR expands innovation
- Gifting made flexible
- New appointment at FUJIFILM India
- Metro on the fastrack
Comments

