Riding high with the global success of opus movie ‘Sultan’, Bollywood’s mega star Salman Khan’s brand Being Human is all set to foray in the jewellery segment from next month. Recently, Khan’s sister Arpita Khan Sharma revealed the information while attending an award function.
Marking her presence at Retail Jeweller India Awards 2016, Arpita spill the beans and informed that she is present in the function because the brand is launching Being Human jewellery next month and that's really close to her heart. She attended the event so that she can provide her full support to brand's latest venture.
Being Human brand consists of its clothing line, as seen with Salman wearing T-Shirts from the brand. The brand also has a charitable foundation and a percentage of the profits from the clothing line go into the charitable causes of the foundation such as education and healthcare of the underprivileged.
She was also accompanied by Esha Deol and director Divya Kumar Khosla who were also the jury members for the award panel. The Being Human jewellery basically is affordable to all the consumers. It's 70 per cent ladies' collection and 30 per cent the men's. It basically is based around the values of the brand which are share, care, love and joy added Arpita.