Fashion

Not all things are made to perfection but humans, striving to have the best of all things, desire exactly that and this has led to the advent of bespoke clothing segment in India. Shunning the mass-produced, one-size-fits-all options available, a new category is gradually taking over the apparel industry which quintessentially offers

BY Tanya Krishna  |  Aug 07, 2018  |  comments ( 0 )  | 

With the growing influence of online retail; expanding through offline retail seems to be a tough call. However, if we look at industry data online sales still constitutes only 11.9% of the global retail market. Remaining 82.5% of sales are still happening via offline channel. And, we are not the only one who can see this trend, there

BY Shipra Srivastava  |  Jul 03, 2018  |  comments ( 0 )  | 

By: Jyotsna Singh New DelhI; Buying designer clothes for a fortune and not being able to wear them again always feels like a waste of money. For some, wearing a Sabyasachi or a Manish Malhotra designed bridal lehenga was an impossible dream. However, years ago, entrepreneurs like, Shilpa Bhatia and Neeraj Wadhera from The Clothing

BY Indian Retailer Bureau  |  Jun 26, 2018  |  comments ( 0 )  | 

Online fashion retail is one of the biggest drivers of Indian e-commerce. Research conducted by a major ecommerce player saw the emergence of 60 million online fashion shoppers in a pool of 200 million online shoppers. The dominance of online shopping will continue to expand and is projected to grow to $14Bn by 2020. Thanks to the

BY Guest author  |  Jun 19, 2018  |  comments ( 0 )  | 

Parents, it has been seen in the past few years, have been spending more on children, and this has opened door for the accessory market in India. After apparel range, kids’ accessory is the category that has seen the maximum growth.A lot of brands are entering into this space and offering an exclusive space that is dedicated to

BY Guest author  |  Jun 07, 2018  |  comments ( 0 )  | 

  Style as an aspect has become important to them. The kid's fashion segment is undergoing a revolution with kids becoming brand conscious and the increasing disposable income of the modern parents who want their child to be as fashion forward as them. Apart from clothing range, a fashion accessory is that category which is

BY Shipra Srivastava  |  May 23, 2018  |  comments ( 0 )  | 

"I don't have anything to wear," said every woman, every morning. Shopping for women is not need based but mostly mood driven, it is therapeutic. Women have an urge to treat themselves with retail therapy every now and then, and why not? The New Indian Woman is empowered, independent and self-sufficient. There is no harm

BY Jagrati Shringi  |  May 18, 2018  |  comments ( 0 )  | 

The article sheds light on how traditional footwear retailers are breaking the clutter and coming up with innovative ideas and products to connect with modern age shoppers. Moreover, the Indian market has become extremely crowded with constant foray of premium international footwear brands. Thus, traditional brands have started

BY Shipra Srivastava  |  May 11, 2018  |  comments ( 0 )  | 

There is no comforting factor than slipping a perfect pair of shoes onto your feet. Shoes are just not remained an accessory which completes the sartorial get-up. However, with changing times shoes too are going through a major shift and their status is just not confined to fashion accessory. There are many budding entrepreneurs who

BY Shipra Srivastava  |  May 01, 2018  |  comments ( 0 )  | 

The last decade has woven inordinate success stories for the home textile industry and the market has grown by leaps and bounds. Not only has this growth encouraged textiles and apparel players to diversify into home textiles, but even ecommerce platforms have realized the potential of this market, introducing a ‘home

BY Shwetha Satyanarayan  |  Mar 17, 2018  |  comments ( 0 )  | 

The domestic innerwear market in India is witnessing a boom and industry experts say the innerwear market is growing at an impressive CAGR of 10-12%. According to latest media reports, out of the entire Rs 30,000-crore industry, the premium segment is estimated at about Rs 6,000 - 7,000 crore. Lately, the premium

BY Baishali Mukherjee  |  Feb 03, 2018  |  comments ( 0 )  | 

Apparel sourcing is very important element of entire apparel business. A right sourcing decision is bound to generate greater efficiencies by bringing flexibility in entire supply chain. However, sourcing is the term which has a different meaning to brand and apparel manufacture. Speaking on same, Yamini Jain, Senior Consultant,

BY Shipra Srivastava  |  Jan 09, 2018  |  comments ( 0 )  | 

History of bespoke dates back decades ago during the advent of clothing and tailoring. Bespoke has been in India since generations and the majority of Indian population had been wearing tailored clothing until the late 1990s. The advent of ready to wear garments with the entry and expansion of international and domestic apparel brands

BY Tanya Krishna  |  Dec 08, 2017  |  comments ( 0 )  | 

The innerwear category has broadened from being a basic requirement to designer wear with emphasis on styling and comfort. According to a Technopak report, the innerwear category is currently estimated to be worth Rs.25,034 crores and accounts for 8 percent of the total apparel market in India. And, the women’s innerwear segment

BY Tanya Krishna  |  Nov 02, 2017  |  comments ( 0 )  |