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Top Retail Brands

Mobile Commerce

Nowadays, retailers are utilising the power of mobile phones to the best possible ways to reach out to the consumers. Mobile is one of the potential channels for offering discount coupons, promoting a product. With the introduction of smart phones the enormous possibilities have opened up. The section covers topics on mobile retailing.

Showing 16 - 30 Articles out of 90

Yet another Sales Campaign, yet another ‘cash funeral’? Well the question might be a little brutal and de-motivating, but looking at the current situation this might be the actual behind-the-scene picture for a lot of eCommerce players. Online retail is not just struggling, but struggling BIG TIME! Backed by reasons

BY Sahil  |  Apr 19, 2016  |  comments ( 0 )  | 

One of country's well known e-commerce company Flipkart, became the first Indian app to cross the 50 million installs milestone on Google Android Play Store. Interestingly, the company reached the number in the first week of February 2016. According to a report Flipkart was marked as the leading shopping app with 47 percent of

BY Indian Retailer Bureau  |  Feb 20, 2016  |  comments ( 0 )  | 

Big Bazaar Direct has tied up with India's largest payment service provider Oxigen. This partnership will help Big Bazaar Direct to leverage on the Oxigen Services extensive network of 2 lakh retailers across 16,000 pin codes.   With this partnership Oxigen's retailers will be able to sell the wide assortment of Big

BY Sunil Pol  |  Feb 17, 2016  |  comments ( 0 )  | 

Nine months were enough for Myntra to understand that app-only model is not feasible for an online fashion portal in the country, at least for now! The Bengaluru-based online marketplace for fashion and casual lifestyle products, has now decided to re-launch its mobile website and offer services to customers who don’t like having

BY Sahil  |  Feb 16, 2016  |  comments ( 0 )  | 

Shimply.com, one of India's growing, multi­-category online bazaar for Indian products has launched its mobile app. The app features a patent pending technology of Virtual Trial Room, which gives you the freedom to see in advance how the products of your choice look on you, before you decide on one. These products have been

BY Indian Retailer Bureau  |  Feb 02, 2016  |  comments ( 0 )  | 

At the time when many eCommerce players are running under the pressure to cut down their cash burns and turn in profits, Myntra, a mobile app-based fashion retailer is betting big on its in-house brands in order to scale its growth. Roadster, one of the top selling brands of Myntra amongst a dozen of its private label products (PLP)

BY Indian Retailer Bureau  |  Dec 21, 2015  |  comments ( 0 )  | 

The American fashion retailer, Forever 21 has signed an exclusive deal with one of India’s largest fashion apparel marketplace, Myntra to offer a range of apparel, footwear and accessories for women on its app. "Forever 21 debuts on our platform with its winter collection consisting of colourful prints, printed tops,

BY Indian Retailer Bureau  |  Dec 14, 2015  |  comments ( 0 )  | 

Flipkart owned fashion marketplace, Myntra, is all set to re-launch its mobile website which was shut down on May 15, 2015. Some segments of the website are currently active for the users which include catalogs for sarees and shirts etc. The homepage on the website is still linked with its app and hence it seems like the catalog is

BY Indian Retailer Bureau  |  Nov 30, 2015  |  comments ( 0 )  | 

Swiggy, an online food ordering application, today said it has collaborated with hamburger chain Burger King, for a quick and seamless ordering experience. Swiggy will be the exclusive pan-India partner for the second-largest fast food hamburger chain and will take care of their logistics for all 23 outlets in Mumbai, Pune,

BY Indian Retailer Bureau  |  Nov 20, 2015  |  comments ( 0 )  | 

Hitting back its arch-rival Flipkart, eCommerce giant Snapdeal has too announced a lighter version of its mobile website called “Snap-lite”. The Delhi-based online marketplace claims this lighter version to give 85% faster browsing experience. In a recent tweet, company’s Chief  Product Officer, Anand

BY Indian Retailer Bureau  |  Nov 16, 2015  |  comments ( 0 )  | 

 Mumbai based FNB City Media, which operates hyperlocal nightlife mobile app Happitoo, has secured about R50 Lac in an angel round led by a Mumbai based unnamed investor.  The funding will be used towards product development and marketing activities. Founded in 2013 by Hemant Jain and Ravi Raj Meena, Happitoo is a

BY Indian Retailer Bureau  |  Oct 29, 2015  |  comments ( 0 )  | 

In an attempt to reach out to those segment of the population that are not comfortable in online buying, online marketplace Flipkart will soon have its offline sales presence. This will be more like an assisted eCommerce model and will be restricted to phones as off now. Under this, customers can touch and feel the phone in

BY Indian Retailer Bureau  |  Oct 28, 2015  |  comments ( 1 )  | 

Nasdaq-listed online travel company MakeMyTrip is going the Flipkart way in offering 'onlyapp sale' during the festival season. The week-long sale, starting Tuesday, is aimed at getting users to shop for summer holidays in 2016 at a deep discount, beside offering deals for the current high-season travel quarter. "The

BY Indian Retailer Bureau  |  Oct 27, 2015  |  comments ( 0 )  | 

Snapdeal’s asset Shopo, a zero-commision, mobile app based marketplace has received 1 million active product listings in a span of just three months. The numbers where disclosed by the company in a press release. "Our vision is to create life changing experiences for 1 million small businesses by 2017," said Kunal

BY Indian Retailer Bureau  |  Oct 26, 2015  |  comments ( 0 )  | 

After introducing an omni-channel strategy to integrate 200 of its 750 stores with shopperfriendly technology, Adidas plans to come out with a mobile application specifically developed for India. The German multinational corporation manufactures sports shoes, clothing and accessories. According to the company, the app, which it

BY Indian Retailer Bureau  |  Oct 26, 2015  |  comments ( 0 )  |