Multi Channel

The e-commerce businesses are blooming in India due to the advent of latest innovations and technologies that are making an online venture easier. The online marketing trends, distribution system,

BY Madhushree Chowdhary  |  May 24, 2018  |  comments ( 0 )  | 

The advent of new emerging technologies has enabled customers to reach their shopping experience from anywhere. Thanks to digitalization that has taken over even in small villages today, the

BY Shreevidhya Subramanian  |  May 22, 2018  |  comments ( 0 )  | 

With an online population of 500 mn in 2017, India has one of the fastest growing Internet population in the world. We believe a Compound Annual Growth Rate (CAGR) of 13% will take the number of

BY Indian Retailer Bureau  |  May 21, 2018  |  comments ( 0 )  | 

If you ask a brick & mortar retailer who has worked in this industry since last 17 years, will never embrace or talk more about this e-com & m-com but rather stick to the same old style of

BY Guest author  |  May 19, 2018  |  comments ( 0 )  | 

Shopping centres are undergoing a major evolution at the moment because there is a strong shift how the people are shopping. E-commerce is spreading its wings also forcing shopping centres to

BY Shipra Srivastava  |  May 04, 2018  |  comments ( 0 )  | 

Today the world is moving towards online. In such scenario, traditional retail seems to have started struggling in order to stay relevant to tech savvy customers in the era of e-commerce. However,

BY Shipra Srivastava  |  Apr 23, 2018  |  comments ( 0 )  | 

Both customers and retailers across the world, just as in India, have evolved rapidly over the past few years. For instance, retailers in India are realising that customers do not think about

BY Guest author  |  Apr 12, 2018  |  comments ( 0 )  | 

With shopping shifting from malls to mobiles, digital disruption in the last few years has changed the way new age consumers buy. As most of the routine purchase patterns collapse, the millennial

BY Shwetha Satyanarayan  |  Apr 12, 2018  |  comments ( 0 )  | 

The consumers of the present day world enjoy huge comfort in ordering their favorite stuff online with a click and getting it delivered right to their doorsteps at zero cost.

BY Guest author  |  Mar 28, 2018  |  comments ( 0 )  | 

In this digitally advanced era, Omni - channel transformation requires adopting a view, that breaking down boundaries is a necessity. It's not just an event; instead, it's a journey. The

BY Guest author  |  Feb 14, 2018  |  comments ( 0 )  | 

Earlier, from being restricted to just chatbots accessed via apps to replacing assistants at physical stores, the definition of conversational commerce has significantly expanded with the arrival

BY Shwetha Satyanarayan  |  Feb 02, 2018  |  comments ( 0 )  | 

From digital to brick and mortar to phygital, last year saw many big brands integrate online with offline in their bid to be omni-present. With studies now showing that omni-channel strategy builds

BY Shwetha Satyanarayan  |  Jan 23, 2018  |  comments ( 0 )  | 

For the longest time, art found a home only in the galleries and museums of the world. That, and the private collections of connoisseurs. But with e-commerce gaining wider acceptance all over, the

BY Guest author  |  Jan 23, 2018  |  comments ( 0 )  | 

It’s been a little over a year since demonetization came into effect and it looks like digital transactions are not only steadily gaining popularity among spenders, but is here for keeps.

BY Shwetha Satyanarayan  |  Jan 20, 2018  |  comments ( 0 )  |