Omni Channel & E- Commerce

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Product distribution is the area of major concern in a multi channel of retail. The competition among retailers is heating up with multiple numbers of channels emerging to strengthen the distribution network. This section explores different channels-related issue.

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Amazon's tea carts and mobile express churning its business wheels faster

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The recent inclusion by Amazon to boost the number of sellers on its platform has churned its business wheels, helping the company to take a big leap in the race.

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Amazon's last mile delivery gets a strong backing from local stores

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The company floated its delivery network as a pilot programme called 'I Have Space' in May 2015 and it is now on a spree of churning its wheels faster to reach deeper into the market.

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Wadhwa Group partners with Snapdeal to expand its biz

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Snapdeal will showcase the Group's project 'Elite' in partnership with Terraform Realty, which features 1, 2, 2.5 and 3 BHK apartments and an array of amenities.

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Now Ravi Desai will hold the marketing baton of Amazon India

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Banaglore-based Desai was working as the cluster head of marketing and executive committee member at ITC Foods.

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Flipkart refutes the news of laying off 800 employees

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Earlier in July, one of the renowned daily had reported that company had chalked down a lay off plan for its underperform employees.

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Snapdeal goes for a revamp; floats its new logo

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The current war over dominating the online marketplace between Flipkart and Amazon India has also hampered the business of Snapdeal to a great extent.

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Why eRetailers need to transit from a discount-driven to a product-driven ecosystem

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Playing on discount will keep the industry in lull and every company will end up burning huge cash year after year.

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Why eCommerce in India is diminutive when compared to countries like China & Brazil

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It needs merit in understanding the eCommerce ecosystem in the countries that India is most often compared with - China, Russia and the US.

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Flipkart gearing for another massive lay off; Figures might touch to 800 employees

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The top-level sources told that the decision of initiating the second round of discharge was taken soon after the first lot of employees was released from their jobs.

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Myntra leverages LogiNext Technology to optimize logistics, bring down costs

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For enhanced real-time tracking, visibility and alerts, LogiNext, with their product HaulTM empowered Myntra to enrich their brand value within their customer base.

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Will the 'Try and Buy' model give eRetailers an edge over offline retail?

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The model was first incepted by some leading online marketplaces such as UrbanLadder, Lenskart and Caratlane etc., but now it's been widely picked by eRetailers across the segments of retail including fashion.

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Myntra's new feature might catch the eyes of fashion seekers

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The recent study suggests that India's online shoppers' data has crossed 80 million but out of these, there are only few who invest their money on fashion.

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Urban Ladder wants to move in for single brand retail license

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If the brand manages to get a node from the government then it will be the first foreign-funded ecommerce portal to make the full use of the recent amendments.

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Why Indian eRetailers are not able to configure their fraud settings?

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One of the major challenges of the eCommerce industry today is the rising consumer concern about counterfeit and piracy, especially in terms of payments and villainous eCommerce imposters.

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Premji Invest backs Lenskart by investing an undisclosed amount in the firm

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The transaction comes three months after it got 400 crore, in a round led by International Finance Corp, the private sector investment arm of the World Bank.

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paytm's Travel Marketplace crosses a million mark in Aug '16

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Paytm will soon launch new categories and ancillaries to further promote the cashless transaction across the country.

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Why is eCommerce still a hopeful business option in India?

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Today, the number of tech-savvy consumers who explore multiple channels before making their crucial purchase decisions has grown manifold.

Criminalisation of counterfeiting in Retail

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The toughest problem that the retailers are facing in terms of brands is counterfeiting: Raghu Pilaka

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According to Mint 2014 report, the Indian market for fake luxury labels, including handbags, watches and perfumes, is growing at twice the growth rate of genuine luxury products.

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Addressing the challenges of Indian eCommerce

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Due to close competitors in the Ecommerce sector, every online portal is trying to come up with innovative and appealing marketing strategies to attract customers by rendering great basket value sales and discounts.