Craftsvilla to come up with 10 experience centres by March, 2016

Craftsvilla.com has planned to come up with experience centres at different locations. The startup aims at opening 10 such experience centre across the country by March 2016.
Craftsvilla.com

With an intention to give customers a touch and feel of the products, online marketplace for ethnic products, Craftsvilla.com has planned to come up with experience centers at different locations. The startup aims at opening 10 such experience centers across the country by March 2016.
Commenting on the same, Manoj Gupta, Founder, Craftsvilla.com said, "With the e-commerce market growing steadily in India, it is essential that the customers get acquainted with products thereby inculcating brand loyalty. Our centres will bridge that gap for a better customer experience."
With these experience zones, the company plans to boost online sales by providing a better customer experience and pre-sales service. With trained staffs to help customers make online purchase while in store, Craftsvilla will have some of the website’s best selling products on display.
The first two experience centres will be set up in Mumbai and will be followed by three in Delhi, two in Bangalore, one in Chennai, one in Hyderabad and one in Kolkata.
"The focus is to provide customers the top selling products of Craftsvilla which they can try out before they buy. Though the products will be only available online, our staff will provide them assistance with choosing the product," said Gupta.
The Mumbai-based startup has recently raised funds of around 221 crores from which it had kept 65 crore towards building these experience zones. The idea of experience centres come from eCommerce sites like Pepperfry who try to woo customers who are still hesitant about online shopping.   

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