After a huge backlash on Flipkart over supporting Airtel’s platform Zero, Flipkart has finally announced to walk out of it. Flipkart’s participation on Airtel Zero platform came out on the Internet last week, and this resulted in a massive criticism of the decision.
Apart from this, audience even launched a Twitter campaign to give low rating to Flipkart app on play store. Soon after #UninstallFlipkart started trending on Twitter, Flipkart’s Co-founder Sachin Bansal started actively sharing his opinion on net neutrality. He tweeted “When foreign companies do it in India – Innovation. Indians do it – Violation. #
An intense external as well as internal debate on the topic of Zero Internet has given Flipkart a better and a deeper understanding of the implications. Based on this outburst of customers, Flipkart finally decided to part ways from Airtel for their platform Airtel Zero.
Further responding, one of the spokesperson from Flipkart recently tweeted “We will be committing ourselves to the larger cause of Net Neutrality in India. We will be internally discussing over the next few days, the details of actions we will take to support the cause.”
Flipkart has also assured that they will now be working towards the spirit of Net Neutrality and will make sure that it is upheld and applied equally to all companies in India. Earlier Airtel came in the defence of Airtel Zero platform claiming more than 150 start-ups have contacted them to know more about the platform.