Yesterday was the biggest day in the history of Amazon.in

eCommerce giant Amazon India, which recently announced its festive season campaign "The Great Indian Festive Sale" claims that the first day of the sale was a big success.
The Great Indian Festival Sale

eCommerce giant Amazon India, which recently announced its festive season campaign “The Great Indian Festive Sale” claims that the first day of the sale was a big success.  “Our biggest day was two times bigger than our previous bigger day which was the “The Great India Freedom Sale” and was four times bigger than the peak of last diwali”, a company’s spokesperson said.
Amazon.in claims to have served their customers without any technical glitches on this big day. Customer loved the seamless experience throughout the sale where thousands of customers made purchase every minute through the day. The website offered its customers to shop for over 10 lakh products that are available for next day delivery.
“On our biggest day, customers enjoyed festive shopping across 100s of categories on PC, App and mobile web. Traffic from mobile was over 70% and lakhs of new customers came from cities like Aurangabad, Malappuram, Dhanbad, Kannur, Tiruchirappalli, Jamshedpur and others”, said the spokesperson.
Small & medium business owners in India were overwhelmed to witness 8-10X jump in their daily sales on the very first day of Navratra. The sale offered about 2k hourly deals and had thousands of discounts every hour.
Flipkart, India's biggest etailer, said it sold 10 lakh products on October 13 in the first 10 hours of 'The Big Billion Days' five-day sale. The highest traffic on the Flipkart website emanated from Bengaluru, Delhi and Chennai among metros and Ludhiana, Lucknow and Bhopal among other cities.
Snapdeal which conducted Electronics Monday Sale on 12th October also announced that the sale has exceeded its expectation with an overwhelming response from customers across the country, with the sales revenue recording an increase of 17x and the company was all set to cross $100 million in sales by end of the day.

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