Retail business has multi-faculties to operate. In this section three primary areas have been picked up that covers back-end operations, front-end operations and preemptive measures for shrinkage.
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The so-called “retail apocalypse” is completely overblown, but it does indicate that the retail industry is undergoing a transformation, driven by changes in the way consumers shop
A few years back, experts predicted that brick-and-mortar is on its last leg. Contrastingly, retail is entering an entirely new era now. Online players such as Amazon, Alibaba.com, Lenskart, and
According to the India Retail Report released last September, India has replaced China as the top retail destination. This has led to an increased global participation, with Indian retail space
According to new research from SAP,more than half (56%) of Indian shoppers ditch their online shopping carts sometimesor all the time. The SAP Consumer Propensity Study focusing on online shopping
Customers seek delightful experiences from brands today. They want to feel recognized and valued, which a traditional loyalty program based around promotions, monetary rewards, and savings cannot
According to McKinsey’s The state of Fashion 2018 report, proliferation of digital channels and raised expectations on experience are the top two trends for fashion retail. Customers expect
Modern retail today is a global marketplace which streamlines transactions between manufacturers, producers (farmers), creators (Designers etc.), shopping platforms and consumers. An efficient
‘Returns’ are inevitable in e-commerce. As per industry data, the return rates follows between 30 to 40% of the merchandise that have been purchased online. However, in the case of
Experiential retail is just not about splurging on fancy gadget and deck up the store. This might help a bit, but what really creates a difference is personalized shopping experience and provide an
While Blockchain is mostly associated with its debut role in the creation of crypto currency, the technology is a major disruptor, impacting several industries. With wide spread applications in
‘Customer’ is the prime focus for any CEO; however, the challenge lies in imparting new experiences everytime. Moreover, customers’ expectations are continuously resetting may be
Customer perception is key in branding. You can work hard to make your brand appear a certain way to the world, but if customers aren’t buying it, none of your branding efforts matter.
Digital influencers are the new breed of marketers who have brought 360 degree shift in traditional approach adopted by brands when it comes to brand promotion. Purchasing decision of customers