New Delhi: US based gym chain Anytime Fitness is planning to open 50 more outlets in the country by the end of 2015. The company had entered Indian market in 2012 and has ambitious expansion plans in India.
'Our expansion in India has been in partnership with the local partners, master franchise,' says John Kersh, Vice President, Anytime Fitness Gym US.
'We collaborated closely under the expansion plan. But they are primarily responsible for opening and operating the gyms and developing the franchise network in India,' added Kersh while he was in India reccently.
The fitness firm has over 2,700 clubs spread across the world. Anytime fitness opened its first center in Delhi and has eight fitness clubs in the country at the moment.
According to a rough estimate, it involves Rs 1 to 1.5 crore of investment to set up one club in India and Rs 10 lakh is charged as one-time fee for franchisee. Thereafter, a fixed monthly amount of Rs 50,000 is charged to continue with the franchise unit.
'We expect Anytime Fitness would be the largest fitness brand in India, at some point in the future,' said Kersh.
'A franchising model is the easiest way to become an entrepreneur. Anytime Fitness offers a unique and low-cost alternative option for those looking to enter to this fast-growing industry," says Vikas Jain, Managing Director, Anytime Fitness India.
Commenting on the other focus areas across the globe, Kersh said, 'One step at a time, our focus now is India and as I mentioned earlier, we are operating in 21 markets and our focus in every country is to maximise that opportunity and to be available to the consumers as possible by opening as many gyms as possible.'
Kersh has recently tweeted, 'Big growth plans ahead in India for Anytime Fitness which may be a clue to Indian entrepreneurs to connect with the brand for franchising with the US based fitness chain, which is eying big on the Indian market for their elaborate business plans.'