Micromax unit Yu sells 10,000 Yureka smartphones in 3 seconds

10,000 units of Yureka smartphones by Micromax's fully-owned subsidiary Yu Televentures vanished from Amazon India within 3 seconds.
Micromax unit Yu sells 10,000 Yureka smartphones

New Delhi: All 10000 units of Yureka smartphones by Micromax's fully-owned subsidiary Yu Televentures vanished from Amazon India within 3 seconds during the flash sale held on Thursday.

At 2 pm, the third batch of the Cynogen-based smartphone was made available for grabs.

Micromax's fully-owned subsidiary Yu Televentures has held its third online sale after launching the Rs 8,999 device last month.

The company said that in February, YU is looking at ramping up the availability of the device and it will put almost double the amount of devices for sale.

The device will go on sale every Thursday at 2pm, registrations for which will begin a week prior on the same day at 5 pm.

The dual-SIM smartphone, Yureka, is amongst the cheapest LTE devices in the country. It runs Cyanogen's operating system, bears a 5.5-inch HD (720x1280 pixels) IPS display with Gorilla Glass 3.

The smartphone runs on octa-core Snapdragon 615 processor, has a 13-megapixel Sony rear camera and a front-facing 5-megapixel camera with 16GB of inbuilt storage expandable up to 32GB, powered by a 2500 mAh battery.

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