Aeropostale sold apparels worth 8 lakh per day in 1 month

Aero's immediate competitors Zara and Gap have clocked sales per sq ft of about 180 and 250 respectively a month. Interestingly all three fashion retailers are located at the same mall in Delhi.
Aeropostale

Surpassing every other retailer in the country, American apparel maker Aeropostale (popularly called, Aero) has managed to sell apparels worth 8 lakh daily on an average (per day sales per square foot) in its first month of operations in India.|
The New York-based brand has recently entered India and has raked in 330 per sq ft in Select City Walk mall, New Delhi.
Aero’s immediate competitors fast-fashion brand Zara and Gap have clocked sales per sq ft of about 180 and 250 respectively a month. Interestingly all three fashion retailers are located at the same mall in Delhi. In October this year, global fashion company Hennes & Mauritz (H&M) clocked more than 1.75 crore in sales on the opening day of its first store in India and now makes 260 per sq per day on an average.
Failing to keep with retail demands, Aeropostale faced a tough last quarter with a 20 percent drop in sales in the US. Thus, the retailer launched a licensing program, seeking to raise its profile and lure back ever fickle millennial consumers that in recent years have turned to fast-fashion retailers. With luring FDI norms in the country, Aero has landed its first licensing pact for bedding and bath products with India-based supplier Himatsingka.

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