Getting high tech

The Indian market is a booming market and not far behind, when it comes to adopting new technologies. Consumers are constantly on the look-out for devices which help meet their digital needs, combining entertainment with functionality

The small screen devices segment is on a progressive rise in India as people today want to carry their lives with them. Being compact and light weight, tablets provide a one stop solution to consumers who want to discover, capture and share content as they roam around the world.

 

iPad: Ushering a new breed of tablets

It is understood that consumer demand will be driven by how people choose the technology that best fits their mobile lifestyle. For instance, Dell is committed to create, combine and enhance technology that delivers the best value to the customers over the long term.

 

@ Dell

“With a growing and highly mobile workforce and increasingly convergence of how consumers use devices, innovation in the small screen device market is inevitable. We are committed to be at the forefront of this new consumer technology wave and to help our customers thrive,” avers Mahesh Bhalla, Executive Director and General Manager, Consumer, Dell India.

 

Streak, a 5-inch Android-based tablet from the house of Dell is designed to provide people the best “on-the-go” entertainment, social connection, and navigation experience. Bhalla opines, “Over time we expect people to show us how they prefer to interact with Streak’s unique size and capabilities. We want to provide the very best interactive experience for customers on their device and for the best value. Together, with our partners, we are investing in products, services, and experiences that extend the mobile lifestyle.” Dell Streak is powered by Qualcomm’s Snapdragon 8250 mobile processor. The other recent additions include Dell Inspiron M501r, Dell Inspiron 14R and 15R and Dell Zino HD.

 

Dr. Sandeep Sibal, Country Manager and Vice President – Business Development, Qualcomm India and South Asia says, “Qualcomm congratulates Dell for launching the Streak, which is the world’s first Snapdragon™ based pocket tablet. With the Streak, Dell opens up a new category of 3G mobile devices that creates a paradigm shift in the way millions of Indians will experience the internet. Powered by Qualcomm’s 1GHz Snapdragon™ mobile processor which supports 3G HSUPA, the Streak offers a unique blend of powerful and power-efficient mobile computing and broadband communication.”

 

@ Apple

Apple is buzzing with offerings, the latest one being Apple iPad WiFi. iPad’s OS is remarkably slick and intuitive. It has a 9.7 inch, 1024X768 screens and its battery easily lasts for a day. “People are loving iPad as it becomes a part of their daily lives,” comments Steve Jobs, Apple’s CEO. “We’re working hard to get this magical product into the hands of even more people around the world, including those in nine more countries next month,” he further adds. Apple ignited the personal computer revolution with the Apple II, and then reinvented the personal computer with the Macintosh. Apple continues to lead the industry with its award-winning computers, OS X operating system, and iLife, iWork and professional applications.

 

Others

Other notable options one can go for include Joo Joo Tablet, Amazon Kindle DX and Archos 5 Internet Tablet (32GB) among others. While Joo Joo Tablet is sleek looking, with a 12.1 inch HD screen, front facing camera and 1.6 GHz Atom processor, the Kindle DX is n e-book reader with 3G, offering instant books and periodical downloads. However, Joo Joo has a fundamental flaw (among others) that one can’t go beyond the storage of 4GB data.

 

The Archos Tablet is basically an Archos PMP with web browser-shaped knobs. The 800 MHz processor is pretty fine but the resistive touchscreen is not very happening though! However, it’s a decent bet for video and has a neat compact frame.

 

Indian market: mature?

When we talk about India, the demand for high-end technology meeting the needs of customers is growing, with factors like greater exposure to the latest technology and a higher purchase power among the young mobile professionals and GenY segments. “As with the rest of the world, there is a growing pool of tech savvy consumers who are looking at the convenience of using devices that allow for easy convergence of their digital lives with better portability, connectivity and entertainment features,” adds Bhalla.

 

Today, there is a huge convergence of user devices which enable consumers to easily connect anytime, anywhere. Devices are changing according to the needs of the consumers and tablets are the latest trend in the technology wave.

 

 

 

 

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