NEW DELHI: Colour manufacturer Prayag Politech has launched India's first and only online store for masterbatches.
In their effort to revolutionise the way in which masterbatches are being offered to the end customer, Prayag launched the online platform eMasterbatches.com, bringing a shift in customer's buying experience.
eMasterbatches.com introduces the concept of buying industrial plastic raw material online or via mobile app for any quantity with an option to pay offline or online at your convenience.
Prayag started masterbatch production using highly advanced German-made twin screw extruder back in 1996, a time when most of their competition was producing using cheap single screw extruders.
The company also claims that no other e-commerce site is actually dedicated to selling B2B plastic raw materials online.
'eMasterbatches.com has made it possible for customers to not only filter out a relevant grade out of the big range of products offered online, but to also view prices, get quantity discounts, download technical data sheets, make payment and check delivery status etc online itself,' the company said in its statement.
The whole objective of the portal is to make the entire buying process easy for the customer, thus the tagline 'Buying Made Easy'. The various eases being offered are Easy Delivery, Easy Range, Easy Availability, Easy Ordering, Easy Payment, Easy Pricing, Easy Support, it added.
Though Prayag did not disclose the number of registrations made on their portal during the 'Plastindia 2015' show, it claims to have got enormous positive response from all the visitors and to have made substantive registrations.