3-idiots - Retail News India

Kraftly expects a 3 fold rise during this festive season with 'The Giftree'

Kraftly's new initiative 'The Giftree' will take the customers' gifting experience to a new horizon. The plan is to help buyers set their festive shopping worries aside.

BY Indian Retailer Bureau | Oct 04, 2016 | comments ( 0 ) |

Movie makers take the merchandising way

Hindi movies have always been a great source of inspiration. Till recently, movie makers were not aware of the significance of the popularity of the designs and merchandise used in the movies as a source of revenue. Read on to know more.

BY Pallavi Majha | Jan 07, 2010 | comments ( 2 ) |

Borrowed feathers

Did you ever come across a situation where your child might ask for merchandise with a Super Man or Barbie on it? Ever wondered how the character came up on that merchandise. The concept of getting the character on a cup or pencil is through the art of Br

BY Aparna Sharon Isa Dass | Dec 08, 2009 | comments ( 0 ) |