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Showing 1 - 15 Articles out of 185

How brands are increasingly relying on the power of influencers to tap their target audiences?

All brands need to do is to look for the right influencers with creative ideas that are aligned with their brand personality.

BY Guest author  |  Aug 14, 2018  |  comments ( 0 )  | 

Move over apps- Here’s why voice shopping is the next big thing

Experts assert that voice will be the preferred mode of transaction for e-commerce, banking, and payments in the near future.

BY Shwetha Satyanarayan  |  Jul 27, 2018  |  comments ( 0 )  | 

Top five small vertical online fashion brands which are blazing with growth!

As per the JFM-18 the small verticals have been able to create a niche by offering good assortment and pushing private labels.

BY Shipra Srivastava  |  Jul 12, 2018  |  comments ( 0 )  | 

The transformation of Indian shopping festivals

Brick and mortar stores which used to host seasonal sale or clearance sales for a period of not more than 15 days or so, had extended that duration to months, two years back. However, that's out-of-style now!

BY Sharmila Das  |  Jul 07, 2018  |  comments ( 0 )  | 

How Apple, Lush are harnessing customer first approach in the changing world?

Global retailers such as Lush, Apple, Ernster amongst others focusing on customer first approach not only to win laurels but also to improve business.

BY Shipra Srivastava  |  Jul 04, 2018  |  comments ( 0 )  | 

Myntra, Amazon announce discount war with 50-80% off

Myntra, taking cue from its earlier sale events, this time too expects tier II and III cities and towns will continue to be an important area of focus with over 60% sales coming from these regions.

BY Sharmila Das  |  Jun 19, 2018  |  comments ( 0 )  | 

How to increase the efficiency of a retail store?

Physical stores are here forever. However, with changing times digital enablement is very important to increase the efficiency of the store

BY Shipra Srivastava  |  Jun 12, 2018  |  comments ( 0 )  | 

How Speciality Retailing Changing the Retail Game?

Leaders of Indian and International market have their eyes on the Indian market for encashing speciality stores retail explosion.

BY Madhushree Chowdhary  |  May 01, 2018  |  comments ( 0 )  | 

How Ease of Conducting Digital Transactions is Transforming the Retail Experience of Indian Consumers?

With events such as demonetisation, growing digital maturity, and the heavy thrust on digital India, the focus on digital payments has increased in case of offline shopping.

BY Shipra Srivastava  |  Mar 20, 2018  |  comments ( 0 )  | 

Will the jewellery industry witness a turmoil because of Nirav Modi scam

Nirav Modi scam has surely sent shockwaves among the jewelers in the country. How will it effect the jewellery business going forward? Let's find out.

BY Madhuparna Panigrahi  |  Feb 28, 2018  |  comments ( 0 )  | 

How Detox Drinks Are Changing Retail Selves?

Detox drinks are an emerging segment in overall food and beverage segment and certainly has brighter future ahead.

BY Shipra Srivastava  |  Feb 26, 2018  |  comments ( 0 )  | 

How Retailers Are Winning With Event Based Sales?

Apart from end of season sale (EOSS) event based sales are yet another occasions that have start turning profitable to retailers as well as shoppers.

BY Shipra Srivastava  |  Jan 29, 2018  |  comments ( 0 )  | 

FMCG sector slowly recovers from GST shocks, future to be better: Report

From the time Goods and Service Tax was implemented, many retail and FMCG companies have perked their annual revenue growth. How did this happen? Let's find out.

BY Shwetha Satyanarayan  |  Jan 10, 2018  |  comments ( 0 )  | 

Shopping Malls Decked Up for Christmas & New Year

This Christmas and New Year is surely going to be special for shopping malls as they prepare themselves to woo the consumers with their spectacular decor and spellbound experience.

BY Tanya Krishna  |  Dec 22, 2017  |  comments ( 0 )  | 

How dryfruits can be next Big thing in online space?

Dryfruits are fetching a lot of traction in online space. Owing to numerous advantages of exclusive online distribution many wholesellers are now turning into eretailers to reach out their consumer base directly.

BY Shipra Srivastava  |  Dec 05, 2017  |  comments ( 0 )  |