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Designer kids wear market to hit Rs 95K crore by 2016: ASSOCHAM

Rising media exposure, high disposable income of the parents, peer pressure and brand consciousness among children are driving the growth of kids apparel market in India.

BY Retailer  |  Dec 26, 2014  |  comments ( 2 )  | 

Season End Blues

The end-of-season-sale in apparels has been visible couple of weeks ahead of the scheduled period due to steady price rise insulated due to new excise duty on branded clothes

BY Aadeetya Sriram  |  Jul 05, 2011  |  comments ( 0 )  | 

Incentivising to retain customers

There is a new trend catching up-of incentivising customers to ensure their loyalty. The ones left out in the race are alarmed to tie up their laces and get going….

BY Seema Seth  |  Jul 05, 2011  |  comments ( 0 )  | 

Academic Break: Cool Time to Entice Kids

Summer vacations at schools and the beginning of new academic session have inspired retailers in kidswear to come up with innovative offerings

BY Vrinda Oberai  |  May 25, 2010  |  comments ( 4 )  | 

Kids wear in upward swing

No kidding. The market for children's apparel is flourishing when most other categories have been sluggish. According to the industry reports it is on the upward swing. Read on to know more…

BY Neha Malhotra  |  Dec 23, 2009  |  comments ( 24 )  | 

Retailers take it to runway

Is the ramp only for models to sashay down wearing designer clothes? Or is it more? Let us walk down and see how apparel brands are slowly converting ramp shows as brand building initiatives…

BY Jasmeet Sahi  |  Nov 18, 2009  |  comments ( 0 )  |