The business of luxury resale is booming across geographies. Some analysts claim its the low price point that excites the young Luxury fashion consumers while fashion insiders say its the lust for a markdown that makes it exciting to shop.
Traditionally Infrastructure hassles and lack of clear guidelines along with high import duties & counterfeit market are few substantial reasons to prevent luxury retailers from directly investing in Indian markets.
Marketing of luxury products especially online continues to be a challenge in India. Consumers are comfortable shopping for regular consumption brands, they dont want to risk experimenting with expensive products and categories online.