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Myntra, taking cue from its earlier sale events, this time too expects tier II and III cities and towns will continue to be an important area of focus with over 60% sales coming from these regions.
To be noted, India has 260 mn registered students, 1.5 mn schools and 8 lakh colleges. In the next three years it is an estimate that about 1 lakh schools will open in India, so the opportunity for writing instruments is high in India.
Companies such as Campus Sutra, Alcis Sports, The Souled Store are craving their niches in offering official merchandise with seasonal touch at decent price points.
For long, metro cities and tier I cities have been on the maps of retailers and mall developers looking to expand and grow. Over the decade, however, the scenario changed with increasing lease rentals in metro malls.
Many eyewear start-ups such as cleardekho, glassic, coolwinks amongst others are changing the eyewear industry forever.
The article presents top learning for retailers from Venture capitalist Mary Meeker.
By 2025 Promod plans to be the top fashion brand with more than 100 retail doors.
Adding 140 stores into its total tally of 829 stores over the last one year, the oldest motor cycle brand in the world, Royal Enfield, is on launching spree and adding few more stores in metros and Tier II and III cities across the country.
The compound annual growth rate (CAGR) of the Indian retail industry clearly depicts an overwhelming growth of 10% every year. If every piece falls in the right place then India will surpass the capabilities of China by the end of 2025.
Baba Ramdev has blown his trumpet into the Indian telecom sector by launching Patanjali sim and social messaging application Kimbho.
The encouraging consumer response at Bengaluru experience center has compelled the brand to venture into other cities to offer similar consumer experience.
The Government is silent on the retailing of sub-brands under the ambit of single brand and the benchmark to distinguish between a sub-brand and separate brand, thereby making it a grey area. For eg. Oriflame, in addition of selling its product, is also i