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Showing 1 - 15 Articles out of 222

How Startups Are Redefining India’s Bespoke Clothing Segment?

Although the bespoke clothing segment is mostly unorganized, it has a huge potential waiting to be tapped.

BY Tanya Krishna  |  Aug 07, 2018  |  comments ( 0 )  | 

Driving growth in retail through Organised Logistics

Retail, from luxury to e-commerce, is an extremely price sensitive business. Logistics, when utilised smartly, can prove to be a key factor impacting profits.

BY Guest author  |  Aug 01, 2018  |  comments ( 0 )  | 

Myntra Partners with WebEngage to Power Their User Engagement Strategy

This partnership will provide Myntra with the technological firepower required to enhance their on-site user engagement, create highly-personalized brand experiences at scale and bolster their user retention strategy.

BY Indian Retailer Bureau  |  Aug 01, 2018  |  comments ( 0 )  | 

How tech startups are changing the fitness industry model

From following a fitness model on whatsapp and a meal chart on app to calorie count on a smart watch, millennials do everything to ensure that they are fit.

BY Shwetha Satyanarayan  |  Jul 18, 2018  |  comments ( 0 )  | 

How Mafatlal did achieve 11% growth in sales?

The article talks about the various technologies and SAP enterprise solutions implemented to achieve enhanced business outcomes.

BY Shipra Srivastava  |  Jul 17, 2018  |  comments ( 0 )  | 

4 case studies that prove future lies in ‘experiential retail’

Following are few case studies demonstrating evolution of modern retail stores which can overcome the challenges eCommerce has brought.

BY Shipra Srivastava  |  Jul 10, 2018  |  comments ( 0 )  | 

How safe is your personal data in public domains?

For a country that has over 200 million online consumers, who share personal data that starts from mobile numbers to postal address and goes up till bank details, protecting the data of these consumers is no small feat.

BY Shwetha Satyanarayan  |  Jul 04, 2018  |  comments ( 0 )  | 

How digital transformation helps the Modern Retail Business?

Digital transformation is not simply about technology. It requires business leaders to re-envision existing business models and embrace a different way of bringing together people.

BY Guest author  |  Jun 08, 2018  |  comments ( 0 )  | 

How budget eyewear retailers are grabbing the attention of investors?

Many eyewear start-ups such as cleardekho, glassic, coolwinks amongst others are changing the eyewear industry forever.

BY Shipra Srivastava  |  Jun 06, 2018  |  comments ( 0 )  | 

What machine learning can bring to the e-commerce sector

Machine learning can effortlessly quantify buying behavior over and over again, each time digging deeper into trends. In nutshell, it is a powerful tool to recommend what your customers didn't know they wanted.

BY Guest author  |  May 29, 2018  |  comments ( 0 )  | 

Empowering HR in retail business

Mobile Sales Force Automation (mSFA) is one such smart tool which empowers HR professionals to drive SMART goals (Specific, Measurable, Achievable, Result Oriented and Time Bound).

BY Guest author  |  May 23, 2018  |  comments ( 0 )  | 

How To Manage On Floor Staff For Better Productivity?

A recent survey conducted in the year 2015 suggests that the nearly 50% of the customers experienced a problem during their last shopping trip

BY Madhushree Chowdhary  |  May 09, 2018  |  comments ( 0 )  | 

How Can Regional Retailers Grow Their Brand?

Regional retail can help a lot the brands to sell in this market as they are easy-going connected and communicate daily with the local customers.

BY Madhushree Chowdhary  |  May 03, 2018  |  comments ( 0 )  | 

The Future of Indian Retail Stores: Customer Behaviour, Big Data, and Visual Merchandising

The offline retail stores need to enhance customer engagement using these patterns to deliver better experiences in store.

BY Guest author  |  Mar 13, 2018  |  comments ( 0 )  | 

4 Common Mistakes Done by Startups

Starting a startup business demands hard work, energy, time, money and constant motivation from customer side as well as from within to keep the business running and overcoming all sorts of barriers.

BY Nibedita Mohanta  |  Jan 31, 2018  |  comments ( 0 )  |