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Marketing Strategy In The Form Of Contests

Showing 1 - 15 Articles out of 1687

How adidas, Max Fashion, others are improving in-store conversions?

Endless aisle is an innovative technology which is helping the retailers in improving store conversion which results in improved revenue.

BY Shipra Srivastava  |  Jun 21, 2018  |  comments ( 0 )  | 

Future Retail eyes larger share of airport sale

Observing the success of WHSmith retail chain across airport locations in the country Future Group is also keen on tapping the airport retail sale in the country.

BY Sunil Pol  |  Jun 21, 2018  |  comments ( 0 )  | 

Hrithik Roshan's HRX to come up with offline stores soon

Besides clothing HRX also has a signature workout called the HRX Workout and a meal plan called HRX Athlete Meal pack sold under the Curefit umbrella.

BY Sharmila Das  |  Jun 20, 2018  |  comments ( 0 )  | 

Pepperfry aims to be profitable in the next 12-18 months

The company is also looking to grow its footprint in tier II cities.

BY Shipra Srivastava  |  Jun 20, 2018  |  comments ( 0 )  | 

India leaps beyond need based clothing

The increasing purchasing power of male shoppers has spawned a new class of consumers who don't shop for utilitarian but stylistic functions.

BY Guest author  |  Jun 18, 2018  |  comments ( 0 )  | 

Can AI and Big Data Analytics remodel Retail

With the digital transformation picking up pace, the most critical entity for any retail business, i.e. consumers, have also undergone a makeover and emerged as a digitally-empowered creed.

BY Guest author  |  Jun 13, 2018  |  comments ( 0 )  | 

How to increase the efficiency of a retail store?

Physical stores are here forever. However, with changing times digital enablement is very important to increase the efficiency of the store

BY Shipra Srivastava  |  Jun 12, 2018  |  comments ( 0 )  | 

This is how you can serve conscious customers

So what do customers value the most in a brand- is it price, quality, innovation or uniqueness?

BY Shwetha Satyanarayan  |  Jun 11, 2018  |  comments ( 0 )  | 

How digital transformation helps the Modern Retail Business?

Digital transformation is not simply about technology. It requires business leaders to re-envision existing business models and embrace a different way of bringing together people.

BY Guest author  |  Jun 08, 2018  |  comments ( 0 )  | 

How start-up merchandise companies are driving more sales?

Companies such as Campus Sutra, Alcis Sports, The Souled Store are craving their niches in offering official merchandise with seasonal touch at decent price points.

BY Shipra Srivastava  |  Jun 07, 2018  |  comments ( 0 )  | 

980 cr sized German manufacturer Liebherr says hello India

For the current range, Liebherr has put in place a distribution network of around 500+ showrooms across 50+ cities in various regions. This includes partnership with organised retailers and local organised players in the country to retail the products.

BY Sharmila Das  |  Jun 06, 2018  |  comments ( 0 )  | 

Top five insights for retailers from the Meeker report

The article presents top learning for retailers from Venture capitalist Mary Meeker.

BY Shipra Srivastava  |  Jun 05, 2018  |  comments ( 0 )  | 

5 mandatory steps to design and start a robust B2B e-commerce website

The B2B online portals are ideal for the business owners who want to make it easier for the other business owners. The specific measures taken for the easement of putting an order by a business introduced in the form of an online platform is saving a lot

BY Madhushree Chowdhary  |  Jun 04, 2018  |  comments ( 0 )  | 

What's common between Walmart-Flipkart and Amazon

In this week, we have seen e-commerce giant Amazon has rebranded its grocery service Amazon Now to Prime Now. Well, it makes sense for Amazon to capture the consumers who has evolved in ordering milk and bread online.

BY Sharmila Das  |  Jun 02, 2018  |  comments ( 0 )  | 

Simple step to learn how to register for GST

Once the entire application is done and submitted, you will receive the Application Reference Number (ARN) in your email ID and mobile. Use this number to track your application status. If the status shows 'Approved' then you will receive your own GST

BY Madhushree Chowdhary  |  Jun 02, 2018  |  comments ( 0 )  |