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Marketing Strategy In The Form Of Contests

Showing 1 - 15 Articles out of 1758

Expectations from Budget 2019 for the Retail Sector

The Retailers Association of India (RAI), at the time, had said that the reduction of corporate taxes for MSMEs to 25% was a very welcome move and would benefit a large number of retailers.

BY Guest author  |  Jan 30, 2019  |  comments ( 0 )  | 

E-commerce Technology Trends That Will Take Center Stage In 2019

Looking forward to 2019, we can see that technology and the way in which it is implemented in the daily functions in the e-commerce industry will be further explored.

BY Guest author  |  Jan 29, 2019  |  comments ( 0 )  | 

How was 2018 for Indian retail!

The final trend of note in the Indian retail segment last year was the emergence and establishment of experiential retail.

BY Guest author  |  Jan 09, 2019  |  comments ( 0 )  | 

Top 5 trends that will rule fashion retail in 2019

Overall the fashion industry is expected to surge to $21.51 billion by 2023 at a CAGR of 22.3%.

BY Guest author  |  Jan 03, 2019  |  comments ( 0 )  | 

Top 4 retail trends to lookout in 2019!

The year 2018 witnessed major developments across all industries and verticals, including some of the most crucial turn of events in the retail industry in India.

BY Guest author  |  Jan 02, 2019  |  comments ( 0 )  | 

How home retail will shape up in 2019 ?

As we move into 2019 its critical that brands and stores focus on creating a spellbinding brand universe powerful enough to transcend their products and foster a community around it.

BY Guest author  |  Dec 29, 2018  |  comments ( 0 )  | 

What to expect in 2019 for footwear retail?

The year 2019 will bring new trends and marketing strategies into the picture that will greatly influence the market growth.

BY Guest author  |  Dec 28, 2018  |  comments ( 0 )  | 

Top 5 strategies that successful brands are using

Today we have brands such as Google and which have managed to create dominance in their respective sectors and emerged as anchor points for entire ecosystem.

BY Indian Retailer Bureau  |  Dec 26, 2018  |  comments ( 0 )  | 

How to attract customers with store display?

The intention of visual merchandising is to create stopping points and generate ideas for the shopper.

BY Guest author  |  Dec 21, 2018  |  comments ( 0 )  | 

How celebrity brands are becoming a big thing in India?

Words if you hear or even sense in the process of building a brand Run. That’s the beginning of the end. No brand can be built successfully to cater to any artist’ whims and fancies.

BY Guest author  |  Dec 20, 2018  |  comments ( 0 )  | 

How can retail organizations scale their supply chain initiatives?

A detailed report from Capgemini shed lights on key strategies to help organization in scaling up their supply chain initiatives.

BY Indian Retailer Bureau  |  Dec 15, 2018  |  comments ( 0 )  | 

Top learning from traditional brick-and-mortar retailers to safeguard the cart!

Optimising the checkout process is crucial for e-commerce businesses to grow revenue and deliver a great online experience.

BY Guest author  |  Dec 14, 2018  |  comments ( 0 )  | 

“We aim to launch Nykaa exclusive store by next year”: Reena Chabbra

In an exclusive conversation with Reena Chhabra, CEO, Nykaa (FSN Brands) sheds light on the growth strategy of the company.

BY Shipra Srivastava  |  Dec 06, 2018  |  comments ( 0 )  | 

MATTLOOK COSMETICS debuts 6.5 bn Indian Cosmetic & beauty Industry

The Company has set up a R & D and product design centre in Delhi which is responsible for product designing and testing before it hits the market

BY Indian Retailer Bureau  |  Nov 22, 2018  |  comments ( 0 )  | 

How AI is strengthening omnichannel analytics in Indian Retail Sector?

Omnichannel retailers have been trying to bridge this knowledge gap by integrating point of sales and customer relationship management data.

BY Guest author  |  Nov 21, 2018  |  comments ( 0 )  |