What’s driving consumption in millennials this season?
The annual consumer spending is slated to reach $6 tn from the existing $1.5 trillion, and by 2030, India will be a young consumer economy with 77…
Welcome to the season of renting
For now, sports enthusiasts in the country may be free from the clutches of Indian Premier League (IPL) and Indian Super League (ISL). But when the…
Five Trends in Flexible Packaging Industry through 2025
Packaging is everywhere and is fueled by a relentlessly increasing population and globally escalating consumption patterns. In fact, Packaging…
Homegrown perfume brands get ready to take India by storm
The scent of a woman or man makes you want or not…. In the line of young Indian entrepreneurs is now some extremely talented and confident homegrown…
Explore Upcoming Events And New Age Agendas
  • IReC 2024
    29-30 Apr, Hotel Sheraton Grand, Bengaluru

    Launched in 2014, the Industry of Retail & eCommerce Summit has seen many years of growth, evolution and transition.

  • D2C INDIA 2024
    29-30 Apr, Hotel Sheraton Grand, Bengaluru

    Setting in Motion the New Commerce Revolution as the biggest and widest D2C community will gather in 2024.

  • Franchise India 2024 Delhi
    18-19 May, (IICC) India International Convention and Expo Centre, Delhi, India

    Meet 500+ franchisors across diverse industries, network with 40,000+ verified buyers, and gain insights from the startup community.

  • India EV Show
    29-30 June, Hall No. 3, Chennai Trade Centre, Chennai

    The INDIA EV SHOW's 4th edition is a Premier Show & Exhibition, sparking innovation and forging connections between emerging Startups and established heavyweights in the electric mobility arena.

  • FROEXPO Chennai
    29-30 June, Hall No. 2, Chennai Trade Centre, Chennai

    India’s premier and most trusted Business & Tradeshow is back in Chennai to provide a platform for highly evolved prospects, qualified investors, entrepreneurs from across India, neighbouring countries and delegations from other parts of the world.

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Is the New Age Marketing focusing more on Millennials than the Baby Boomers?
In this age of endless options, customer retention is a tough game. While brands are looking at innovative ways at winning customer loyalty, it…
What works for today’s consumer: Online shopping or visiting physical store?
Post the development of technology in the last decade and internet penetration in every household, it is clearly evident that consumers have become…
The promise and peril of India's youth bulge
The word ‘Millennials’ (also known as the Millennial Generation or Generation Y) is an important segment for the retail industry. The word itself is…