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Showing 1 - 15 Articles out of 535

What’s driving consumption in millennials this season?

According to a Word Economic Forum and Bain & Company report, India will witness a 4x growth in consumer spend by 2030.

BY Shwetha Satyanarayan  |  Feb 06, 2019  |  comments ( 0 )  | 

Expectations from Budget 2019 for the Retail Sector

The Retailers Association of India (RAI), at the time, had said that the reduction of corporate taxes for MSMEs to 25% was a very welcome move and would benefit a large number of retailers.

BY Guest author  |  Jan 30, 2019  |  comments ( 0 )  | 

How home-grown cosmetics looking at larger market PEI?

Although there is an increase in income but the disposable income is not increasing at the same rate making expensive, high end and trending brands aspirational.

BY Guest author  |  Jan 28, 2019  |  comments ( 0 )  | 

New-Age Retail Hygiene Management Solutions

The new-age retail hygiene management solutions (or we can alternately call them retail excellence solutions since they are so comprehensive and all-encompassing) are acting as gamechangers when it comes to defining retail success in today’s scenario.

BY Guest author  |  Jan 19, 2019  |  comments ( 0 )  | 

What to expect in 2019 for footwear retail?

The year 2019 will bring new trends and marketing strategies into the picture that will greatly influence the market growth.

BY Guest author  |  Dec 28, 2018  |  comments ( 0 )  | 

How celebrity brands are becoming a big thing in India?

Words if you hear or even sense in the process of building a brand Run. That’s the beginning of the end. No brand can be built successfully to cater to any artist’ whims and fancies.

BY Guest author  |  Dec 20, 2018  |  comments ( 0 )  | 

MATTLOOK COSMETICS debuts 6.5 bn Indian Cosmetic & beauty Industry

The Company has set up a R & D and product design centre in Delhi which is responsible for product designing and testing before it hits the market

BY Indian Retailer Bureau  |  Nov 22, 2018  |  comments ( 0 )  | 

5 Ways to Get Hyperlocal Marketing Right

Hyperlocal marketing plays a critical role in improving your ROI, if you’re a local business. Customers will respond better when they feel connected to your brand, and as a result, will drive your business’ growth.

BY Guest author  |  Nov 20, 2018  |  comments ( 0 )  | 

How retailers can maximise profit on ageing inventory during slowdown?

An excess inventory platform will buy all your excess or unsold products with market accepted offers, will ensure capital is unblocked.

BY Guest author  |  Nov 15, 2018  |  comments ( 0 )  | 

How retail merchandising is getting a Tech Facelift?

A retail biz means lots and lots of data and in fact, a continuous stream of data.

BY Guest author  |  Oct 29, 2018  |  comments ( 0 )  | 

M-Commerce continues to dominates as India heads towards festive season

In 2017, increase in sales reached up to 128% in the weeks leading to Diwali

BY Indian Retailer Bureau  |  Oct 03, 2018  |  comments ( 0 )  | 

How gifting solutions are going beyond fashion labels and home items?

The organized gifting market in India is worth a whopping Rs 25,000 croreand the year-on-year growth for the market is estimated at 40-45 per cent

BY Shwetha Satyanarayan  |  Sep 27, 2018  |  comments ( 0 )  | 

Five Insights from accessory brand Baggit for 2018

In order to grow, the company needs to collaborate with another brand. Creating an ecosystem to the collaborations gives value to end customer in a humongous state.

BY Sharmila Das  |  Aug 29, 2018  |  comments ( 0 )  | 

Ecommerce Companies Losing Money Because 45% of Indians ‘Ditch’ Their Shopping Cart: SAP Study

The SAP Consumer Propensity Study focusing on online shopping behaviour found that this is because they use online shopping carts to compare prices of similar products with no intention to purchase.

BY Indian Retailer Bureau  |  Aug 28, 2018  |  comments ( 0 )  | 

How brands are increasingly relying on the power of influencers to tap their target audiences?

All brands need to do is to look for the right influencers with creative ideas that are aligned with their brand personality.

BY Guest author  |  Aug 14, 2018  |  comments ( 0 )  |