Ravi Shankar Prasad
Showing 1 - 15 Articles out of 107
Together they are beginning to create an ecosystem that will give the Indian consumer a true omni-channel experience, but as always in its own unique way that is truly Indian.
As per the report increasing mobile in marketing media mix can create about USD 14 billion opportunity between fashion brands
A decade ago, providing a fully-integrated shopping experience that started with a brick-and-mortar store and ended with a mobile or vice-versa would have been too far-fetched for any retailer to imagine.
Bandhan Jewels is a multi-brand jewelry retail chain that carries the concept of a combination of generic and branded jewellery in a retail chain.
Along with the transitional shift witnessed in the Indian retail industry, consumers have also reshaped their retail habits and preferences. Here are 4 retail habits adopted by the consumers.
From understanding a customer's buying behavior to helping them buy what they like, technology has changed the shopping experience of a tech savvy customer. But is technology helping retailers analyze customer satisfaction? Let's know more.
As a part of an ongoing enforcement campaign in India, the officers of Mumbai Police conducted raids in Crawford Market.
The significance of ethnic wear comes especially during the wedding and festive seasons. People are now becoming more conscious about their looks, as the bride and groom are much travelled, confident and have a clear picture of what they want.
Helios already has 48 stores spread across the country and has tie-ups with 25 international watch brands.
Style Quotient Jewellery Pvt. Ltd. is the exclusive global licensee of Being Human Jewellery to design, manufacture, distribute and retail the brand.
US sportswear maker Nike is only left with around 200 stores at present.
Once flooded by characters from popular entertainment channels, the back to school range is now witnessing a diverse set of IPs all set to tap into the market of kidís school supplies.
Banaglore-based Desai was working as the cluster head of marketing and executive committee member at ITC Foods.