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The company unveiled its first flagship store at Defence Colony in South Delhi on 31st October 2018.
While all major brands are giving out seasonal offers and discounts many big brands have gone a step ahead and have even integrated their gift cards.
value retail stores meet their profits by virtue of large scale reach and unique target audience segmentation.
A retail biz means lots and lots of data and in fact, a continuous stream of data.
Customer segmentations can be created with associative data of one group of buyers with other groups who have no connection whatsoever with the former.
In the fast-growing and manufacturing world words like market segmentation manual surveys and written feedback may not be considered of great use.
The only business which complement and increases the value of any other store or offering in the mall is Indoor Play Parks as for a family visiting.
Organised retail penetration expected to reach 10% 2020 against current 7%
According to the latest KPMG report Customer Experience- The New Operational Excellence personalization is the highest driver for customer experience journey.
The trouble is, many retailers don't leverage these assets to maximize full potential, making it increasingly difficult to differentiate and compete.
Online players such as Amazon, Alibaba.com, Lenskart, and Nykaa have started investing in brick-and-mortar stores; offline stores like Max Fashion have made their online presence by launching their websites and apps.
Deploying SAP HANA Enterprise Cloud will also help Globus benefit from insights into operational data to empower store staff with contextual details
According to the research, the biggest challenge that stands in the way of this adoption is disjointed technology & systems within retail enterprises.