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Valentines Day

Showing 1 - 10 Articles out of 10

How Valentines Day Discounts Help Brands in Generating the Surge?

Discount led marketing is here to stay in India. However, brands need to do lot of innovation around how the discounts are structured and promoted.

BY Guest author  |  Feb 14, 2018  |  comments ( 0 )  | 

How Retailers Are Winning With Event Based Sales?

Apart from end of season sale (EOSS) event based sales are yet another occasions that have start turning profitable to retailers as well as shoppers.

BY Shipra Srivastava  |  Jan 29, 2018  |  comments ( 0 )  | 

How to equip in-store staff to handle wedding season surge?

The article sheds light on few aspects to help the retail employees during peak season of shopping.

BY Shipra Srivastava  |  Nov 17, 2017  |  comments ( 0 )  | 

How event based activities help the retailers!

Republic Day, Valentines Day, Independence Day, EOSS are few events which generate maximum traction for retailers. As per Nielsen study, event sales contribute to 955 crore in modern trade (for the year ending May 2016).

BY Shipra Srivastava  |  Jan 20, 2017  |  comments ( 0 )  | 

Rakhi: Festival of business & profit

At Rakhi, retailers are work towards garnering as much profits as they can.

BY Ankur Gaurav  |  Aug 01, 2012  |  comments ( 0 )  | 

Food for coupons

Restaurant coupons are most popular with the fast food industry, however as consumers increase their frequency of eating at home (considering it to be a healthier option), restaurant companies are using 'coupons' as the tool to improve their sale

BY Arindam Ghosh  |  Mar 07, 2011  |  comments ( 0 )  | 

Decked up for love!

It is the season of love and red is the colour of the day. Yes, it is Valentines Day and all retail stores don the valentine theme. If you still have not started, we will help you liven it up.

BY Neha Malhotra  |  Feb 11, 2010  |  comments ( 0 )  | 

Retailers set to play cupid!

Valentines Day is around the corner and retailers already have plans underway for cashing in to celebrate the spirit of the day. Find out what is in store for you.

BY Neha Malhotra  |  Feb 09, 2010  |  comments ( 0 )  | 

Innovation: Runs the retail show

Innovation is the call of the day. Customers are always on the look-out for new-fangled ideas. If you can cater to this requirement, your business will touch new heights. An insight on how retailers can innovate.

BY Neha Parmar  |  Jan 12, 2010  |  comments ( 0 )  | 

Success with alluring displays

Visual merchandising is the art of displaying products in a way that would grab the attention of a customer and create an urge to shop. An important part of visual merchandising is display. Read on to know more

BY Indian Retailer Bureau  |  Dec 11, 2009  |  comments ( 0 )  |