The government has tightened guidelines for FDI in e-commerce market places, barring players, including Amazon and Flipkart, from selling exclusive-only products on their platform.
Today we have brands such as Google and which have managed to create dominance in their respective sectors and emerged as anchor points for entire ecosystem.
This festival season for more reasons than one has been truly belonged to the online shoppers of not Metros, but smaller towns like tier II cities, and even tier III and IV cities.
Online players such as Amazon, Alibaba.com, Lenskart, and Nykaa have started investing in brick-and-mortar stores; offline stores like Max Fashion have made their online presence by launching their websites and apps.
While Alexas brains plus Amazons retail muscle is a lethal combo for getting high on shopping, the impact voice assistants have are game changing in retail sector at large, here are my top four
Brick and mortar stores which used to host seasonal sale or clearance sales for a period of not more than 15 days or so, had extended that duration to months, two years back. However, that's out-of-style now!