Augmented Reality

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How AR is Changing the Dynamics of the Retail Industry

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Augmented reality in the retail market was valued at $411.3 million in 2017. It is projected to reach $7,951.2 million by the end of 2023 and will grow at a CAGR of 47.1 percent.

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10 Ways in which Brands are Innovating Consumer Experience

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The biggest transition is work from home, due to which consumers have changed their traditional shopping habits and have opted for online shopping through websites or apps.

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Urban Indians Likely to Adopt AR/ VR Technology for Retail Shopping

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India, specifically, has a high interest in adopting AR/ VR solutions for clothes (67 percent) and technology/ home appliances (56 percent).

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Omnichannel Trends 2.0

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Successful omnichannel retailers need to focus on enabling and empowering customers to use their preferred sales channels at any point of the purchase process.

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How has Technology Upgraded Furniture Designing, Manufacturing and Marketing

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Apart from the comfort component, the new-age consumers are also overtly aware of the aesthetics and design of the furniture and this is where the technology comes into the picture.

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The Future of Digital Commerce Demystified

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The changing landscape of digital consumption is driving new services and experiences delivered in seconds, leading to digital commerce's growth.

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Role of Technology in Enhancing Consumer Experience

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The customer lifetime value of a loyal customer is higher and hence it is beneficial to provide a memorable experience further leading to word-of-mouth marketing for the brand.

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Technology to Aid Growth of Beauty Segment in 2021

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The world of technology has changed rapidly in the professional beauty sector.

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How Tech is Redefining Beauty Retail in India?

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Today, the use of technology for trying, discovering and personalizing products and routines - is disrupting in-person beauty consultations, and product testing for customers. AR/ VR is the next evolution in product try on.

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Retail in Future: Harnessing the Power of New-Age Tech to Thrive in 2021

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Digital Darwinism played a critical role in pushing companies to adopt technology and take the buying-selling experience to the next level by connecting with customers emotionally.

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Malls Bet Big on Technology To Gain Consumer Confidence Back

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With e-commerce being a looming threat to the business, malls have to focus on customer satisfaction and experience to ensure customer retention and business expansion.

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Future of E-retailing in India: Growth and Challenges

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In India, the e-commerce industry is expected to grow from US$ 38.5 billion in 2017 to US$ 200 billion by 2026.

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Augmented and Virtual Reality: The Future of Fashion Retail

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AR and VR are making customers life better with a wide range of exciting opportunities like a virtual trial room, try before you buy, try it and take it, try on without taking off, or see my fit.

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2021: Changing Dynamics of Retail Industry

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During the crisis, the industry has managed to re-align itself to the changing consumer behavior and evolving business environment.

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5 Predictions for Retail & E-Commerce Industry in 2021

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The technological disruption in the retail space has made the consumer more connected with devices through online shopping, e-medicines, payments etc.

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Is Virtual Tech the Next Big Frontier in Retail?

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Over the last 3 years, India has been witnessing a host of many startups and tech companies using AR, VR and other immersive technologies that mimic IRL (in real life) experiences.

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The Future of Omnichannel Retailing in India

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Advancement in technology and emergence of new technologies like artificial intelligence, IoT, chatbots, robotized customer service, augmented reality is uniting the physical and digital world of shopping

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How AR/VR is the future of Retail

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As per Statista, AR/VR application download is predicted to be at over 5.5 billion by 2022.

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Top 4 Indian Retailers using AI and VR to Engage with Customers

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Few of the biggest tech trends that are grabbing headlines in the retail space are Artificial Intelligence (AI) and Virtual Reality (VR).These two buzz words are successfully fetching the attention of retail IT leaders across the globe.

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Can Camcommerce create a deep impact in today's retail industry

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Tech trends in retail change with seasons. After phygital, click & collect, conversational commerce and even video commerce, cameracommerce is the new kid on the block. Can this new process of click, look, buy change the future of shopping? Let's find out