The customer lifetime value of a loyal customer is higher and hence it is beneficial to provide a memorable experience further leading to word-of-mouth marketing for the brand.
Today, the use of technology for trying, discovering and personalizing products and routines - is disrupting in-person beauty consultations, and product testing for customers. AR/ VR is the next evolution in product try on.
Digital Darwinism played a critical role in pushing companies to adopt technology and take the buying-selling experience to the next level by connecting with customers emotionally.
With e-commerce being a looming threat to the business, malls have to focus on customer satisfaction and experience to ensure customer retention and business expansion.
AR and VR are making customers life better with a wide range of exciting opportunities like a virtual trial room, try before you buy, try it and take it, try on without taking off, or see my fit.
Over the last 3 years, India has been witnessing a host of many startups and tech companies using AR, VR and other immersive technologies that mimic IRL (in real life) experiences.
Advancement in technology and emergence of new technologies like artificial intelligence, IoT, chatbots, robotized customer service, augmented reality is uniting the physical and digital world of shopping
Few of the biggest tech trends that are grabbing headlines in the retail space are Artificial Intelligence (AI) and Virtual Reality (VR).These two buzz words are successfully fetching the attention of retail IT leaders across the globe.
Tech trends in retail change with seasons. After phygital, click & collect, conversational commerce and even video commerce, cameracommerce is the new kid on the block. Can this new process of click, look, buy change the future of shopping? Let's find out
Malls today are offering much more than food and shopping, they are investing into projects which give shopping a wider experience that includes entertainment, lounges, eateries and amusement.
For those who are still puzzled about what Virtual Reality devices are, here is a little insight about the marvelous genius and potential of bringing back a touch of reality to every aspect of life.