back-end - Retail News India

How Noida is an upcoming retail destination?

From less than 5 malls in 2001-02 to more than 600 in 2018, the journey of retail real estate has been quite exciting so far.

BY Shipra Srivastava | Jan 11, 2019 | comments ( 0 ) |

What retailers should do to overcome inefficient and unprofitable delivery models?

The study also reveals that 97% of organizations believe that current last-mile delivery models are not sustainable for full scale implementation across all locations, and that free shipping costs cannot be maintained unless delivery costs are reduced thr

BY Indian Retailer Bureau | Jan 10, 2019 | comments ( 0 ) |

How retailers can deliver personalised experience?

Even though the traditional sales funnel is officially extinct with this new digital journey comes opportunities to collect customer data

BY Guest author | Nov 13, 2018 | comments ( 0 ) |

Why this festive season is all about customer convenience?

While all major brands are giving out seasonal offers and discounts many big brands have gone a step ahead and have even integrated their gift cards.

BY Shwetha Satyanarayan | Nov 01, 2018 | comments ( 0 ) |

How value retail is emerging as high profit business?

value retail stores meet their profits by virtue of large scale reach and unique target audience segmentation.

BY Guest author | Nov 01, 2018 | comments ( 0 ) |

Setting up shop: empowering small retailers and kiranas

The profound knowledge of the local consumer community allows these small stores to use their limited storage space and create a smart turnover essential goods.

BY Guest author | Nov 01, 2018 | comments ( 0 ) |

Why e-content is of supreme importance to new age brands?

Wakefit has joined hands with a standup comedian to reach out to its customers instead of betting big bucks on exorbitant TV ads or newspaper promotions.

BY Shwetha Satyanarayan | Oct 29, 2018 | comments ( 0 ) |

How machine learning is enabling data driven retail transformation?

Customer segmentations can be created with associative data of one group of buyers with other groups who have no connection whatsoever with the former.

BY Guest author | Oct 26, 2018 | comments ( 0 ) |

How AI is next big thing in data driven customer engagement?

The Big Data generated as a byproduct of our increasingly interconnected existence is a vital resource in AI development.

BY Guest author | Oct 20, 2018 | comments ( 0 ) |

How healthy 'Snacking' items are changing retail shelves?

The market for savoury snacks in India holds tremendous growth potential, though there always remain few challenges that still need to be addressed on the way forward.

BY Tanya Krishna | Oct 06, 2018 | comments ( 0 ) |

How Indian retail is finding its ways amid amid ecommerce and malls?

Organised retail penetration expected to reach 10% 2020 against current 7%

BY Indian Retailer Bureau | Oct 03, 2018 | comments ( 0 ) |

Why personalization is the base for customer experiences?

According to the latest KPMG report Customer Experience- The New Operational Excellence personalization is the highest driver for customer experience journey.

BY Indian Retailer Bureau | Sep 29, 2018 | comments ( 0 ) |

How marketing automation platforms are transforming Retail Sector?

Online players such as Amazon, Alibaba.com, Lenskart, and Nykaa have started investing in brick-and-mortar stores; offline stores like Max Fashion have made their online presence by launching their websites and apps.

BY Indian Retailer Bureau | Sep 27, 2018 | comments ( 0 ) |

How health supplements are changing conventional retail shelve?

India's health supplement and nutraceutical industry is rapidly growing and is poised to be USD 10 billion industry by 2025.

BY Shipra Srivastava | Sep 03, 2018 | comments ( 0 ) |

IKEA in India- What it means for other players?

Although some furniture makers maintainthereâ€™s no threat in the long run, some agree that there has been immediate response to IKEAâ€™s launch in India and the sales of other players have significantly reduced.

BY Shwetha Satyanarayan | Aug 29, 2018 | comments ( 0 ) |