big data

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How Artificial Intelligence and Big Data Analytics is Helping Brands Understand their Consumers Better Through their Online and In-store Behavior?

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Let's look at how AI (Artificial Intelligence) and data analytics have been helping the retailers to eliminate manual activities that are time taking and exhaustive.

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How AI is next big thing in data driven customer engagement?

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The Big Data generated as a byproduct of our increasingly interconnected existence is a vital resource in AI development.

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Consumer to business- the future of AI in manufacturing sector

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According to PwC, through machine learning and analytics will improve predictive maintenance and it is estimated that there will be as much as 38 per cent increase in the next five years.

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How safe is your personal data in public domains?

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For a country that has over 200 million online consumers, who share personal data that starts from mobile numbers to postal address and goes up till bank details, protecting the data of these consumers is no small feat.

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The Future of Indian Retail Stores: Customer Behaviour, Big Data, and Visual Merchandising

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The offline retail stores need to enhance customer engagement using these patterns to deliver better experiences in store.

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This is how retail industry is influenced by Analytics

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No matter what the information a retailer or a consumer is looking for, it is easily available online. This is the power of digital platforms. Let's know more about this.

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Big Insight, not Big data-rise of the Insight driven business!

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Worldwide, the retail grocery sector has become a battleground, with even non-grocery players (Amazon.com and peapod.com to name a few) in the fray, wanting a part of the food dollar.

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How Big Data helped this online retailer drive better traffic and footfall

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Furthermore, it is now important for eRetailers to focus on delivering something more valuable, something more personalised and price competitive.

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How Data Analytics is changing the future of retail industry

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Managing and channelizing data to work towards customer delight as well as generate healthy profits is crucial to survive prosperously.

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Why big data & artificial intelligence can be a game changing tool for retailers

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The advent of technology and digital applications has enhanced the space to explore and maximise online avenues for online shopping - and this e-commerce space has grown by leaps and bounds.

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How Indian retailers are moving towards omni-channel retail Version 2.0

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No doubt omni-channel retail is advanced and consistent in providing seamless customer experience (CX), but at the same time has its own set of challenges.

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Why is Digital channel imperative for Retailers?

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Today, brands across industries and geographies are employing the use of social media such as Facebook and Twitter to maximise their reach.

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New Report Reveals Critical Need for Improved Trust to Advance Cloud Adoption

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A global report that highlights the need of technology service providers to help businesses, government and consumers understand the implications surrounding the splurging need of the cloud in their day-to-day operations.

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Thinking Big: How Big Data trends have revolutionised the retail industry?

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In a fast changing business landscape, information is emerging as the new currency. Businesses today are dealing with huge amount of data every single day; industry estimates predicted that the 2014 annual internet traffic exceeded 667 exabytes.

Real time data: Important element for aquiring consumers

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Is real time data important for consumer acquisition?

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Real-time data has a big role to play in engaging with consumers, as it enables organisations to understand their customers' behaviours and attitudes towards their services.

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Retail, Technology and the Future

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Retailing is set to be data-driven as never before. Big Data and analytics bring to the table critical customer and business insights through actionable insights, drive performance and fuel growth across retail formats.

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Market Trends in India: Current and Predictive

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Indian market is still in early stages of adoption of analytics. However, with surplus talent, established infrastructure, and a mature ecosystem, India is on its way to become a global hub for analytics.

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The big retail analytics conundrum

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Knowing your customer is a motto as relevant today as it was in the days of the neighbourhood retailer. With unlimited shopping options, securing customer insights to build enduring one-to-one relationships is more critical now than ever before.

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Big data analytics to dominate recruitment space

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The analytics domain is likely to open up enormous job opportunities as Big Data and Predictive Analytics are set to dominate the recruitment industry in the next six months, says a report.