Showing 1 - 15 Articles out of 53
All brands need to do is to look for the right influencers with creative ideas that are aligned with their brand personality.
Digital influencers are the new breed of marketers who have brought 360 degree shift in traditional approach adopted by brands when it comes to brand promotion.
Blame the new definition of fashion but this coming year we can expect to see a lot more people wearing athleisure wear in places from office to parties.
Here is the list of the best fashion retail brands that you can choose to reconfigure your wardrobe.
Indian footwear industry is the second largest in the world. Many new entrepreneurs have started reinventing the industry owing to their innovative product offerings.
It's a win-win situation for the innerwear market in India, wherein top foreign brands are boldly partnering with home grow brands. What's motivating them to do so? Let's know more.
Indian footwear market is really confident about it's growing awareness of latest trends and consciousness among consumers. What has motivated such thinking? Let's find out.
Amid a huge competition wherein every industry is toiling hard to reign supreme, it is the Indian beauty and personal care industry which is riding high.
The menâ€™s apparel segment clocked an annual growth rate of 10% over 2010-2015 and is estimated to post 8% by 2020, growing from $13 billion currently to $19 billion.
All thanks to the growing awareness, endorsements by the celebrities and social media has made the demand of sportswear to sky rocket.