In order to increase retail consumption, brands are all set to invest close to Rs 2,500-3,000 crore over the period of next four months on the action packed T20 matches to gain ground and on air sponsorship.
Hindustan Coca-Cola Beverages, the Coca-Cola Company's largest bottling partner in India, has expressed interest to set up a Rs 1,000-crore bottling plant in Telangana and has sought land for the proposed venture.
A strong plea was made by a Communist Part of India member for urgent Presidential assent to a Kerala bill prohibiting Coca Cola to extract ground water in the state