consumer-behaiviour - Retail News India

How Supply Chain is helping retailers in this festive season?

There is no one particular product preference but a combination of products both as regular consumption and a gift factor that add to the complexity.

BY Guest author | Dec 06, 2018 | comments ( 0 ) |

MATTLOOK COSMETICS debuts 6.5 bn Indian Cosmetic & beauty Industry

The Company has set up a R & D and product design centre in Delhi which is responsible for product designing and testing before it hits the market

BY Indian Retailer Bureau | Nov 22, 2018 | comments ( 0 ) |

4 key trends for retailers to maximize holiday sales

As per the report from CBRE following are key trends that retailers can look for in holiday season.

BY Shipra Srivastava | Nov 15, 2018 | comments ( 0 ) |

How retailers can maximise profit on ageing inventory during slowdown?

An excess inventory platform will buy all your excess or unsold products with market accepted offers, will ensure capital is unblocked.

BY Guest author | Nov 15, 2018 | comments ( 0 ) |

The neglected General Trade Networks of India

The General Trade Network can be revived with restructuring the distribution network and technological support.

BY Guest author | Nov 14, 2018 | comments ( 0 ) |

How retailers can deliver personalised experience?

Even though the traditional sales funnel is officially extinct with this new digital journey comes opportunities to collect customer data

BY Guest author | Nov 13, 2018 | comments ( 0 ) |

How Supply chain companies handle festive rush?

E-commerce companies now need to ensure that they adhere to their SLAs to provide on-time deliveries to their customers.

BY Guest author | Nov 12, 2018 | comments ( 0 ) |

Why this festive season is all about customer convenience?

While all major brands are giving out seasonal offers and discounts many big brands have gone a step ahead and have even integrated their gift cards.

BY Shwetha Satyanarayan | Nov 01, 2018 | comments ( 0 ) |

How value retail is emerging as high profit business?

value retail stores meet their profits by virtue of large scale reach and unique target audience segmentation.

BY Guest author | Nov 01, 2018 | comments ( 0 ) |

Setting up shop: empowering small retailers and kiranas

The profound knowledge of the local consumer community allows these small stores to use their limited storage space and create a smart turnover essential goods.

BY Guest author | Nov 01, 2018 | comments ( 0 ) |

Why e-content is of supreme importance to new age brands?

Wakefit has joined hands with a standup comedian to reach out to its customers instead of betting big bucks on exorbitant TV ads or newspaper promotions.

BY Shwetha Satyanarayan | Oct 29, 2018 | comments ( 0 ) |

How retail merchandising is getting a Tech Facelift?

A retail biz means lots and lots of data and in fact, a continuous stream of data.

BY Guest author | Oct 29, 2018 | comments ( 0 ) |

Consumers in India are shopping online more frequently, and they prefer marketplaces: Study

In India, 68% of online shoppers are purchasing from a marketplace, as opposed to a shopping with an online brand.

BY Indian Retailer Bureau | Oct 26, 2018 | comments ( 0 ) |

How machine learning is enabling data driven retail transformation?

Customer segmentations can be created with associative data of one group of buyers with other groups who have no connection whatsoever with the former.

BY Guest author | Oct 26, 2018 | comments ( 0 ) |