data

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How Distributors are Becoming the Future of Distribution

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It has become important to accumulate, analyze and blend the data through a centrally located real-time information center to understand the buying patterns and behavior of the customer.

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How Data-Driven Manufacturing Leads to Transparency in Supply Chain

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Although the pandemic has caused Indian manufacturers to delay their digital transformation and modernization plans, now is not the time to put the brakes on digitization to transform manufacturing and build supply chain solidity.

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How D2C Personal Care Brands Are Personalizing Products to Win Consumers

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Globally, the penetration of online BPC in countries like China, the UK, and the US is between 12-18 percent versus under 2 percent in India.

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How Can Retailers Leverage Analytics in Making Business Decisions?

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Adopting easy to use tools that are bundled with your business software can help retailers of all sizes practice decision making through analytics.

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The Ideal Technology Stack Can Revolutionize Supply Chain

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The COVID-19 pandemic has created enough reason for a 5 year - fast tracking of technology adoption, and we are going to see this in the coming months.

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How a Data-Driven Strategy can improve E-Commerce Performance

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What data businesses should be using and how to increase sales and convert online shoppers.

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Data will be the new oil running the workforce in retail

3Min Read

For frontline staff in retail, the threat of contracting the virus is high, given the amount of human interaction involved in the job.

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How data technology can help small businesses ride the e-commerce wave

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The Indian retail industry is also realizing and acknowledging this increased usage of online platforms with options such as contactless delivery, etc.,

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How New-Age Analytics Can Transform the Retail Industry?

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Retail brands can also leverage data-driven frameworks to gather relevant information regarding potential consumer bases across various geographies and devise their expansion strategies accordingly.

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How can retail organizations scale their supply chain initiatives?

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A detailed report from Capgemini shed lights on key strategies to help organization in scaling up their supply chain initiatives.

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The neglected General Trade Networks of India

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The General Trade Network can be revived with restructuring the distribution network and technological support.

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How retailers can deliver personalised experience?

2Min Read

Even though the traditional sales funnel is officially extinct with this new digital journey comes opportunities to collect customer data

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How machine learning is enabling data driven retail transformation?

3Min Read

Customer segmentations can be created with associative data of one group of buyers with other groups who have no connection whatsoever with the former.

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The Emergence of Analytical Techniques in Value Retail

3Min Read

In the fast-growing and manufacturing world words like market segmentation manual surveys and written feedback may not be considered of great use.

How brick and mortar retailers can create â€˜real-timeâ€™ customer experiences?

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How brick and mortar retailers can create real-time customer experiences?

3Min Read

Most retailers do realize that data is the most tangible asset they have and that managing, storing and analyzing data is competitively and fundamentally important.

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How Marico gains agility in decision making process?

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Marico's move to Azure SQL Data Warehouse enables complete control of data management.

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How to get right data for your business?

3Min Read

Retailers need to keep in mind that all data is not good data. The value of data makes sense when it is actually able to help you in making more informed decisions so the business gets benefitted ultimately.

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How retailers can increase repeat business?

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Retailers need data driven approach to drive repeat business as only 5% think their customers are loyal

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What Retailers Need to Know About In-Store Analytics

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In-store analytics is the process of finding meaningful insights from customer behavioral data. In the hyper-competitive retail market, in-store analytics is gaining traction.

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How big data is critical for business

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Big data refers to that part of the industry that consists of analysis, processing and management of information. Inadequacy in traditional systems to manage information is the basic reason for its emergence.