Having multiple payment systems in an omnichannel ecosystem will translate into operational issues in managing disparate systems and a high cost of payment processing as each provider charges differently.
A joint study done by Assocham and Deloitte sheds light on how increasing mobile and internet penetration push into new international markets by ebusinesses are the major drivers of the unprecedented growth in e-commerce.
A QR code is basically a high-tech bar code. You can point a smart phone's camera at it, scan and decode the message in it. In many cases, the decoded message is a web link to avoid the hassle of typing on a phone keypad.
It has become mandatory for fashion retailers to frame the marketing strategies as per the changing environment. They need to cut-short the purchase journey for digitally influenced shoppers who are looking beyond e-commerce.