E-commerce May Become One of the Major Growth Drivers for CPG in 2021
3Min Read
Indian e-commerce industry has been projected to grow by 40 percent in 2020 as compared to 23 percent in 2019.
FMCG
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FMCG and Personal Care Brands Going D2C Way to Strengthen Consumer Relationship
4Min Read
The massive push to the digital economy has given companies a platform and a huge opportunity to connect directly with consumers which has further led to the emergence of a plethora of D2C brands.
The Future of Online FMCG Segment in India
4Min Read
The traditional e-commerce set-up has now taken a 360-degree turn as compared to what it used to be a few years back.
How Indian Sustainable Packaging Industry is Evolving?
3Min Read
FMCG companies are presently broadly embracing sustainable packaging innovations to decrease their carbon footprint arising due to packaging.
Kirana Stores Transform Their Approach to Daily Selling
2Min Read
The majority of Kirana stores have created some system where customers can order via the internet or through an app, in an attempt to safeguard themselves from losing their customers to e-commerce platforms.
Rage Coffee Crosses Consumer Base of 160k with a Single Product in the Cart
4Min Read
The FMCG company anticipates Rs 2.5 crore in monthly sales in the next 12 months and approximately 3,000 outlets by the end of 2021
Food Hygiene Becomes Foremost Priority for Consumers Post COVID-19
3Min Read
The recent pandemic has only further highlighted the need for making food hygiene a priority for all.
FMCG Brands Reimagining Design and Size
4Min Read
Packaging is a crucial communication tool in marketing and FMCG packaging has gained huge importance in the last few years as compared to earlier.
FMCG Retailers Go Omnichannel to Meet the Changing Needs of Consumers
3Min Read
96 percent of consumers have adopted new shopping behaviour and approximately 60 percent of consumers are anticipated to shift to online shopping.
FMCG industry grows 7.3 pc in Oct-Dec, rural sales up 14.2 pc
2Min Read
In October-December quarter, products such as liquid toilet soap, antiseptic liquid, floor cleaner, toilet cleaner in the 'Hygiene & Immunity building' categories continued a high-value growth of 46 percent in comparison to the corresponding quarter.
Budget 2021: FMCG Players Seek Growth and Resilience from Pandemic by Boosting Spending Power of Consumers
4Min Read
In the post COVID world, we all are facing challenges of adapting to the new normal, so reviving economy should be the main focus of the budget.
FMCG Trends to Look Forward to in 2021
3Min Read
The COVID-19 pandemic has majorly impacted the attitude of the consumers and paved a new consumption pattern.
Key Trends Transforming FMCG Delivery Space
2Min Read
FMCG companies are launching products online before the traditional retail stores, with e-commerce sales recording 56 percent growth in the first quarter of 2020 and 38 percent increase in June 2020.
FMCG Trends for 2021
3Min Read
Pent-up demand is expected to drive steady growth inFMCG sales, especially in semi-urban and rural regions.
Only Distribution Disruptions Can Save FMCG Enterprises from B2B E-Commerce Threat
4Min Read
Like Nokia did in 2007, to face the looming threat of smartphone technology, HUL and its peers may be preparing for the onslaught of Just In Time distribution.
Empowering HR in retail business
2Min Read
Mobile Sales Force Automation (mSFA) is one such smart tool which empowers HR professionals to drive SMART goals (Specific, Measurable, Achievable, Result Oriented and Time Bound).
What is in stored for the Indian FMCG market
3Min Read
Expecting a CAGR of 20.6 percent and setting a target of reaching US$ 103.7 billion by 2020, the Indian fast moving consumer goods market is all set to concorde its way to glory.
Top 4 Consumer Trends Shaping the Future of E-commerce!
1Min Read
The article sheds light on top trends which are shaping the digital commerce in India.
FMCG sector slowly recovers from GST shocks, future to be better: Report
1Min Read
From the time Goods and Service Tax was implemented, many retail and FMCG companies have perked their annual revenue growth. How did this happen? Let's find out.
How GST Bringing a sea of change in FMGC sector?
2Min Read
The FMCG sector of India comprises more than 50 percent of the food and beverage industry and another 30 percent from personal and household care, thereby spanning the entire rural and urban parts of the country.
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