Parle Emerges as Preferred FMCG brand in India
1Min Read
It is followed by Amul, Britannia, Clinic Plus and Tata Consumer Products.
FMCG
1 - 20 Result out of 65
FMCG Revenue Growth Seen Doubling to 10-12 pcthis Fiscal
1Min Read
Widespread Covid-19 afflictions in the hinterland during the second wave will result in a moderation in rural growth this fiscal.
How E-Commerce Platforms have Become a Launchpad for Innovative FMCG Product Launches
2Min Read
More than 100 brands launched their products online first during the last year's Amazon Prime Day sale.
Decoding Food Buying Behavior of Consumers
3Min Read
Food buying behavior was changing; however, the emergence of COVID-19 altered its track rapidly.
What Steps Cornitos is Taking to Penetrate into Tier II Cities and Beyond
3Min Read
Cornitos has a robust presence across 40,000 outlets in 300 cities with 500 distribution channels and exporting to 30+ nations.
E-commerce May Become One of the Major Growth Drivers for CPG in 2021
3Min Read
Indian e-commerce industry has been projected to grow by 40 percent in 2020 as compared to 23 percent in 2019.
FMCG and Personal Care Brands Going D2C Way to Strengthen Consumer Relationship
4Min Read
The massive push to the digital economy has given companies a platform and a huge opportunity to connect directly with consumers which has further led to the emergence of a plethora of D2C brands.
The Future of Online FMCG Segment in India
4Min Read
The traditional e-commerce set-up has now taken a 360-degree turn as compared to what it used to be a few years back.
How Indian Sustainable Packaging Industry is Evolving?
3Min Read
FMCG companies are presently broadly embracing sustainable packaging innovations to decrease their carbon footprint arising due to packaging.
Kirana Stores Transform Their Approach to Daily Selling
2Min Read
The majority of Kirana stores have created some system where customers can order via the internet or through an app, in an attempt to safeguard themselves from losing their customers to e-commerce platforms.
Rage Coffee Crosses Consumer Base of 160k with a Single Product in the Cart
4Min Read
The FMCG company anticipates Rs 2.5 crore in monthly sales in the next 12 months and approximately 3,000 outlets by the end of 2021
Food Hygiene Becomes Foremost Priority for Consumers Post COVID-19
3Min Read
The recent pandemic has only further highlighted the need for making food hygiene a priority for all.
FMCG Brands Reimagining Design and Size
4Min Read
Packaging is a crucial communication tool in marketing and FMCG packaging has gained huge importance in the last few years as compared to earlier.
FMCG Retailers Go Omnichannel to Meet the Changing Needs of Consumers
3Min Read
96 percent of consumers have adopted new shopping behaviour and approximately 60 percent of consumers are anticipated to shift to online shopping.
FMCG industry grows 7.3 pc in Oct-Dec, rural sales up 14.2 pc
2Min Read
In October-December quarter, products such as liquid toilet soap, antiseptic liquid, floor cleaner, toilet cleaner in the 'Hygiene & Immunity building' categories continued a high-value growth of 46 percent in comparison to the corresponding quarter.
Budget 2021: FMCG Players Seek Growth and Resilience from Pandemic by Boosting Spending Power of Consumers
4Min Read
In the post COVID world, we all are facing challenges of adapting to the new normal, so reviving economy should be the main focus of the budget.
FMCG Trends to Look Forward to in 2021
3Min Read
The COVID-19 pandemic has majorly impacted the attitude of the consumers and paved a new consumption pattern.
Key Trends Transforming FMCG Delivery Space
2Min Read
FMCG companies are launching products online before the traditional retail stores, with e-commerce sales recording 56 percent growth in the first quarter of 2020 and 38 percent increase in June 2020.
FMCG Trends for 2021
3Min Read
Pent-up demand is expected to drive steady growth inFMCG sales, especially in semi-urban and rural regions.
Only Distribution Disruptions Can Save FMCG Enterprises from B2B E-Commerce Threat
4Min Read
Like Nokia did in 2007, to face the looming threat of smartphone technology, HUL and its peers may be preparing for the onslaught of Just In Time distribution.
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