Driven by the growth in smartphone penetration, growing urbanization, changing consumer preferences, and an improved lifestyle, the hyperlocal services market is only estimated to rise to a higher absorption rate in the time to come.
Traditional businesses and shoppers increasingly 'went digital', providing the goods and services online and this has led to a surge in e-commerce and accelerated growth towards digital transformation.
Every format of retailing has a history of challenging the odds and registering sharp growth among foremost hurdles. Betting on the increasing desire of Indian consumers, the future for India's fruit business looks very bright in the years to come.
2015 can be crowned as 'THE' year for hyperlocal space. The industry saw rise, dominance and epic fall in the same year. Despite the large market size, consumer preference and huge injection of funds, what led to such a catastrophic downfall?
More than 75 per cent of the shoppers in most such stores happen to be women on a consistent and ongoing basis. They come in, browse, engage, make their choices and then take the final call based on their past experience.
The experience of grocery shopping in our country has undergone a huge digital makeover in the form of online grocery service platforms, which have cropped up in recent times to keep up with our fast-paced lifestyle.