Flipkart, Reliance and many more such giant retail players have realised the strengths of kiranawallas and taken it to explore the semi-urban and rural markets through last-mile delivery advantage that kiranawallas have
The experience of grocery shopping in our country has undergone a huge digital makeover in the form of online grocery service platforms, which have cropped up in recent times to keep up with our fast-paced lifestyle.
IT adoption in the unorganized sector is far less compared to its organized counterparts. That simply means there lies a huge untapped market for modern all-in-one point-of-sale solutions, cloud and mobile-based applications, which are fast catching up..
The eCommerce behemoth, Amazon, is now taking the neighbourhood kirana stores under its wings. The express delivery platform, Kirana Now, is being expedited by Amazon in partnership with mom-and-pop-stores.
The organised retail segment in India is expected to witness better times ahead. It can be attributed to strong economic growth expected in future; likely change in consumer needs, growth expected in young population, working women population.