Toshiba and Sharp to lock horns with leaders of the Indian electronic market
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Companies such as Samsung, Sony, LG which are right now at the driving seat, might revamp their marketing strategies to tackle the two new entries.
LG
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LG manufactures smartphone in India; to make 1 million units
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South Korean electronics major LG recently launched two locally-made smartphones and is set to manufacture 1 million phones in India.
Bizpluss.in to offer branded LED TVs starting at Rs. 6000
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Bizpluss.in, one of the renowned e-commerce B2B Portal, has announced a whole range of branded LEDs in best prices starting as low as Rs 6000.
3 challenges for international smartphone manufacturers in India
2Min Read
Here are some of the factors that are shaking the roots of smartphone diligence in the country.
LG appoints Kim Ki-Wan as Managing Director of India operations
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South Korean electronics major LG today announced top level management changes as it appointed Kim Ki-Wan to head its Indian operations, while Soon Kwon would take over as Global Head for Information Display business.
LG betting big on built-in kitchen biz, eyes Rs 5,000 cr sales
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South Korea-based consumer durables giant LG is betting big on the built-in kitchen business by targeting Rs 5,000 crore revenue from kitchen appliances category in India in the coming 8-10 years.
LG, Samsung Mobiles take slot for the most trusted brands in India
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Korean brands LG and Samsung Mobiles have superseded as the top two most trusted brands in India
Consumer durable companies sing social media for festive campaigns
2Min Read
With festive season round the corner, consumer durables makers are going beyond traditional routes of marketing campaigns by logging on social media platforms like Facebook and YouTube to tap young consumers, says a PTI report
LG launches flagship smartphone LG G3 at Rs 47,990
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The phone is priced at Rs 47,990 for 16GB and Rs 50,990 for 32GB and would be available in three colours.
Battle of the heavyweights
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A look at how LG, Samsung and Sony have fared in India over the last decade.
Rising consumer electronics sector
2Min Read
The value of the consumer electronics sector has grown due to upgrade and new technology adoption in the market. Also, the semi-urban markets have started preferring branded products, which is highly encouraging for the manufacturers
New trends in kitchen appliances
3Min Read
With growing number of working couples and increased disposable income, home and kitchen appliances segment is witnessing double digit growth rates.
Detail For Retail: A perfect career choice
3Min Read
The youth today is very career oriented and the booming retail industry seems like an apt career path. With institutions offering well drafted courses in Retail Management; it sure will prove to be the right plunge. Let's weigh the options…
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