Tier-II and III Consumers Prefer Second Rung Brands in Noodles
1Min Read
Maggi remains the undisputed leader in the noodles category, with a growing preference seen in tier-I locations.
Maggi
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How digital innovations are easing the omni-channel journey?
3Min Read
These days almost every retailer is going online. Tech innovations either in front- end area or back-end sides are just helping the brands in making their omni-channel journey easy.
Patanjali eyes for a bounty of Rs 1000 crore as its first project loan
1Min Read
Till now, Patanjali, has generated a revenue of Rs 5,000 crore for the year 2015-2016 and is all set to take on the business giants with an added investment of Rs 1000 Crore.
Maggi becomes hot favourite in just 4 months
1Min Read
Nestle India Chairman Suresh Narayanan said that Maggi instant noodles, banned for a few months last year, had returned to leadership position in the country,
How return of Maggi up scaled FII stake in Nestle India?
1Min Read
The total stake of foreign portfolio investors (FPIs) in Nestle India observed a high time growth in the December quarter along with a trust that the company would come back strongly after lifting of the ban on its flagship product Maggi
FIR against Snapdeal for allegedly selling Maggi during the ban
1Min Read
A case was registered yesterday against CEO of Snapdeal Kunal Bahl and its founder Rohit Bansal for online sale of Nestle's instant noodles in five states including Rajasthan.
Government continues to pursue Rs 640 cr suit against Maggi
1Min Read
The Government will continue to pursue its Rs 640-crore class action suit filed in NCDRC against Nestle, even after company's instant noodles Maggi have made a comeback.
Maggi Noodles is back, Nestle ropes Snapdeal for online offers
1Min Read
Swizz giant Nestle after getting a clearance nod from the government approved labs has started rolling out masala version of the popular instant noodle.
Patanjali likely to launch its noodle brand pre-Diwali
2Min Read
Ramdev's Patanjali Ayurved Limited (PAL) has too announced the launch of its own brand of atta noodles which is likely to be available in the first week of November.
Maggi clears Bombay HC mandated lab tests: Nestle India
1Min Read
Good news for Maggi lovers as the very popular instant noodle brand is set to return to store shelves. Nestle have positively cleared the tests mandated by the Bombay High Court.
Nestle replaces Maggi ads with other commercials,loses around Rs 10 crore
2Min Read
Nestle India stands to lose advertising inventory of about Rs 10 crore due to Maggi recall despite its move to air commercials of Nescafe or KitKat in all advertisement slots booked for the instant noodles brand, broadcasters and media planners say.
Amul girl remains young at 50
2Min Read
No brand ambassador for Amul, sticks to its 50 year old polka dots girl.
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