Manu Neelakandhan

Involving all the five senses of a consumer with a good retail design can promote sales and help sustain brand loyalty. A look into what retailers and visual merchandisers can do to make shopping a sensory experience.

Can the design of a retail store affect sales? It is a question worth asking and the answer to which is affirmative. This is how a store owner can employ a good retail design to improve sales.

Retail shrinkage due to shoplifting has a very high incidence rate. It is the most common reason for shrinkage. It is although, preventable. A look at how it can be checked.