marketing

How was 2018 for Indian retail!

The final trend of note in the Indian retail segment last year was the emergence and establishment of experiential retail.

BY Guest author | Jan 09, 2019 | comments ( 0 ) |

Top 5 trends that will rule fashion retail in 2019

Overall the fashion industry is expected to surge to $21.51 billion by 2023 at a CAGR of 22.3%.

BY Guest author | Jan 03, 2019 | comments ( 0 ) |

Top 4 retail trends to lookout in 2019!

The year 2018 witnessed major developments across all industries and verticals, including some of the most crucial turn of events in the retail industry in India.

BY Guest author | Jan 02, 2019 | comments ( 0 ) |

How home retail will shape up in 2019 ?

As we move into 2019 its critical that brands and stores focus on creating a spellbinding brand universe powerful enough to transcend their products and foster a community around it.

BY Guest author | Dec 29, 2018 | comments ( 0 ) |

What to expect in 2019 for footwear retail?

The year 2019 will bring new trends and marketing strategies into the picture that will greatly influence the market growth.

BY Guest author | Dec 28, 2018 | comments ( 0 ) |

Top 5 strategies that successful brands are using

Today we have brands such as Google and which have managed to create dominance in their respective sectors and emerged as anchor points for entire ecosystem.

BY Indian Retailer Bureau | Dec 26, 2018 | comments ( 0 ) |

Top learning from traditional brick-and-mortar retailers to safeguard the cart!

Optimising the checkout process is crucial for e-commerce businesses to grow revenue and deliver a great online experience.

BY Guest author | Dec 14, 2018 | comments ( 0 ) |

MATTLOOK COSMETICS debuts 6.5 bn Indian Cosmetic & beauty Industry

The Company has set up a R & D and product design centre in Delhi which is responsible for product designing and testing before it hits the market

BY Indian Retailer Bureau | Nov 22, 2018 | comments ( 0 ) |

How AI is strengthening omnichannel analytics in Indian Retail Sector?

Omnichannel retailers have been trying to bridge this knowledge gap by integrating point of sales and customer relationship management data.

BY Guest author | Nov 21, 2018 | comments ( 0 ) |

5 Ways to Get Hyperlocal Marketing Right

Hyperlocal marketing plays a critical role in improving your ROI, if youâ€™re a local business. Customers will respond better when they feel connected to your brand, and as a result, will drive your businessâ€™ growth.

BY Guest author | Nov 20, 2018 | comments ( 0 ) |

How retailers can maximise profit on ageing inventory during slowdown?

An excess inventory platform will buy all your excess or unsold products with market accepted offers, will ensure capital is unblocked.

BY Guest author | Nov 15, 2018 | comments ( 0 ) |

The neglected General Trade Networks of India

The General Trade Network can be revived with restructuring the distribution network and technological support.

BY Guest author | Nov 14, 2018 | comments ( 0 ) |

Why e-content is of supreme importance to new age brands?

Wakefit has joined hands with a standup comedian to reach out to its customers instead of betting big bucks on exorbitant TV ads or newspaper promotions.

BY Shwetha Satyanarayan | Oct 29, 2018 | comments ( 0 ) |