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How retailers can deliver personalised experience?

Even though the traditional sales funnel is officially extinct with this new digital journey comes opportunities to collect customer data

BY Guest author | Nov 13, 2018 | comments ( 0 ) |

Why More One Person Businesses Are Breaking 1 Million In Revenue?

Krug is part of one of the most exciting trends in our economy: the growth of ultra-lean one-person businesses that are reaching and exceeding 1 million in revenue.

BY Guest author | Nov 12, 2018 | comments ( 0 ) |

Setting up shop: empowering small retailers and kiranas

The profound knowledge of the local consumer community allows these small stores to use their limited storage space and create a smart turnover essential goods.

BY Guest author | Nov 01, 2018 | comments ( 0 ) |

Why e-content is of supreme importance to new age brands?

Wakefit has joined hands with a standup comedian to reach out to its customers instead of betting big bucks on exorbitant TV ads or newspaper promotions.

BY Shwetha Satyanarayan | Oct 29, 2018 | comments ( 0 ) |

Why â€˜smallerâ€™ towns are big players this festive sale season?

This festival season for more reasons than one has been truly belonged to the online shoppers of not Metros, but smaller towns like tier II cities, and even tier III and IV cities.

BY Shwetha Satyanarayan | Oct 15, 2018 | comments ( 0 ) |

Why curated retail is a global fashion fad?

The future of retail will not be about having a large variety of products, but rather the next generation of retailers will win over consumers with their thoughtful curation of products.

BY Shwetha Satyanarayan | Oct 13, 2018 | comments ( 0 ) |

How Taobao is helping SMEs in Kashmir?

Li is one of the first Chinese sellers to use live streaming to help revive hand crafted cashmere wool scarves in her home market.

BY Shipra Srivastava | Oct 11, 2018 | comments ( 0 ) |

How mSFA technology is leading the change to drive better productivity in retail industry?

mSFA has proved its effectiveness in helping monitor performance of new outlets by product category.

BY Indian Retailer Bureau | Oct 08, 2018 | comments ( 0 ) |

How healthy 'Snacking' items are changing retail shelves?

The market for savoury snacks in India holds tremendous growth potential, though there always remain few challenges that still need to be addressed on the way forward.

BY Tanya Krishna | Oct 06, 2018 | comments ( 0 ) |

How Indian retail is finding its ways amid amid ecommerce and malls?

Organised retail penetration expected to reach 10% 2020 against current 7%

BY Indian Retailer Bureau | Oct 03, 2018 | comments ( 0 ) |

M-Commerce continues to dominates as India heads towards festive season

In 2017, increase in sales reached up to 128% in the weeks leading to Diwali

BY Indian Retailer Bureau | Oct 03, 2018 | comments ( 0 ) |

How these seven technologies enabled features are changing the retail market?

Internationally technology has been mushrooming for the past decade but in India we can easily say that the past 2 years have been paving the way for the digital era of retail.

BY Guest author | Oct 01, 2018 | comments ( 0 ) |

How marketing automation platforms are transforming Retail Sector?

Online players such as Amazon, Alibaba.com, Lenskart, and Nykaa have started investing in brick-and-mortar stores; offline stores like Max Fashion have made their online presence by launching their websites and apps.

BY Indian Retailer Bureau | Sep 27, 2018 | comments ( 0 ) |