FMCG Brands Reimagining Design and Size
Likewise, people, the retail shelf is also judged by its outward appearance and plays a big role as the moment of an impression that can either…
Best marketing strategies for FMCG products in India from the leading brands
India is a hub of FMCG brands. There are huge national and multinational brands catering their products to millions of people and generating immense…
How to get right data for your business?
Earlier the relevant part of data used to be volume, velocity and variety. By and large, the retailers use to put focus on the volume of data and…
Patanjali is falling short of maintaining a successful supply chain
Patanjali, an Ayurvedic brand of Yog Guru Baba Ramdev, is falling short to fulfill the demand of its retailers. The brand, which recently announced…
Explore Upcoming Events And New Age Agendas
28 May - 11 June, 2023 - Maharastra and Goa
Indias No. 1 Multi city Business Opportunities Show is back in Maharashtra Goa. An initiative taken by Franchise India in 2003, through such events that include exhibition, meetings and discussions; BOS provides direction towards the unidentified business potential available in B and C class cities.
15 July to 16 July - Pragati Maidan, New Delhi
If scale equals resiliency, then franchising becomes an appealing option for investors. Those seeking the shortest route toward harnessing the benefits of scale will be drawn to franchising in the New World.
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Patanjali eyes for a bounty of Rs 1000 crore as its first project loan
There is no denying the fact that ‘Yoga Guru ’, Baba Ramdev after making waves on the global platform in yoga is ready to take on the corporate…
What's behind the dramatic growth of Patanjali?
I have been reading about the colossal wave of success that Brand Patanjali is riding on. However, it wasn’t until recently that I began to study it…
Mondelez bets on Batman vs Superman
The fast moving consumer goods companies (FMCG) have surely explored big business in the consumer engagement with TV properties, thus leading to some…
How return of Maggi up scaled FII stake in Nestle India?
The total stake of foreign portfolio investors (FPIs) in Nestle India observed a high time growth in the December quarter along with a trust that the…
Government continues to pursue Rs 640 cr suit against Maggi
Despite the much-awaited return of Nestle’s instant noodles Maggi after the Bombay High Court lifted the ban imposed by food safety regulator FSSAI,…
Nestle resumes sale of Maggi noodles
Nitish drove from Ghaziabad to Meerut on Friday to celebrate 'Bhai Dooj' with his sister, and to have Maggi noodles. "She has prepared delicacies of…
Maggi Noodles is back, Nestle ropes Snapdeal for online offers
Finally, Maggi is back! Swizz giant Nestle after getting a clearance nod from the government approved labs has started rolling out masala version of…
Nestle replaces Maggi ads with other commercials,loses around Rs 10 crore
Leading food group Nestle India stands to lose advertising inventory of about Rs 10 crore due to Maggi recall despite its move to air commercials of…
Nestle to strengthen its position in India
Nestle, the FMCG major which is there in India for over 100 years said it would strengthen its presence in diverse segments, reports PTI. The…
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Booming baby food market
According to a new market research report, ‘Global Baby Food Market (2009–2014)’, the global baby food market is expected to be worth US$37.6…