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This article is regarding how the shopping malls are using digital technology to innovate their services and infrastructure to enhance customer experience.
Brick and mortar stores which used to host seasonal sale or clearance sales for a period of not more than 15 days or so, had extended that duration to months, two years back. However, that's out-of-style now!
Global retailers such as Lush, Apple, Ernster amongst others focusing on customer first approach not only to win laurels but also to improve business.
A decade ago, providing a fully-integrated shopping experience that started with a brick-and-mortar store and ended with a mobile or vice-versa would have been too far-fetched for any retailer to imagine.
Chat Bots can simulate a human interaction by understanding a userâ€™s queries and providing human-like response. Chat Bots use a technology to understand human inputs (voice or text), apply context and provide output.
However, it's the restaurant and cafe chains many retailers are turning to, in order to expand their brand presence and find new customer base.
For long, metro cities and tier I cities have been on the maps of retailers and mall developers looking to expand and grow. Over the decade, however, the scenario changed with increasing lease rentals in metro malls.
Industry experts have announced that cities like Lucknow, Nagpur, Kochi and Jaipur will be the next retail hubs. But what does it take to make these cities retail ready? Shwetha Satyanarayan finds out.
By 2025 Promod plans to be the top fashion brand with more than 100 retail doors.
In this week, we have seen e-commerce giant Amazon has rebranded its grocery service Amazon Now to Prime Now. Well, it makes sense for Amazon to capture the consumers who has evolved in ordering milk and bread online.