Online Furniture

Online furniture retailers who aspire to capture the entire country with a significant market share would rather need to revamp their product portfolio, sourcing methodology and the pricing strategies.

Consumers are attracted towards online buying because of the wide range online, variety, discounts and more for every product or service which is why it is both attractive and convenient, writes Akshay Chaturvedi, CEO, Housefull.com.

One of India's major eCommerce portals, Flipkart recently announced an exclusive partnership with Godrej Interio.

Furniture and home products online marketplace Pepperfry has recently reported a 3X loss of 88 cr compared to 30 cr it registered in the previous fiscal.

Urban Ladder, which forayed into the mattress segment in April last year, claims to witness an exponential 30 percent month-on-month growth in addition to doubling its sale in last quarter.

Bengaluru-based curated online furniture retailer, Urban Ladder, expects to get into profit as soon as its revenue reaches $200 million which the company foresees happening by the mid of 2016