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Showing 1 - 15 Articles out of 134

How home retail will shape up in 2019 ?

As we move into 2019 its critical that brands and stores focus on creating a spellbinding brand universe powerful enough to transcend their products and foster a community around it.

BY Guest author  |  Dec 29, 2018  |  comments ( 0 )  | 

5 Ways to Get Hyperlocal Marketing Right

Hyperlocal marketing plays a critical role in improving your ROI, if you’re a local business. Customers will respond better when they feel connected to your brand, and as a result, will drive your business’ growth.

BY Guest author  |  Nov 20, 2018  |  comments ( 0 )  | 

How sound-wave technology is poised to revolutionize the retail space in India?

India is expected to become the world’s third-largest consumer economy with a size of USD 400 billion in consumption by 2025.

BY Guest author  |  Sep 04, 2018  |  comments ( 0 )  | 

How health supplements are changing conventional retail shelve?

India's health supplement and nutraceutical industry is rapidly growing and is poised to be USD 10 billion industry by 2025.

BY Shipra Srivastava  |  Sep 03, 2018  |  comments ( 0 )  | 

How brands are increasingly relying on the power of influencers to tap their target audiences?

All brands need to do is to look for the right influencers with creative ideas that are aligned with their brand personality.

BY Guest author  |  Aug 14, 2018  |  comments ( 0 )  | 

Mobile platforms to continue dominating apparel and accessory purchases: Facebook-KPMG study

As per the report increasing mobile in marketing media mix can create about USD 14 billion opportunity between fashion brands

BY Indian Retailer Bureau  |  Aug 01, 2018  |  comments ( 0 )  | 

How Inditex the maker of Zara, Massimo Dutti is improving shopping experience?

The company is working towards revolutionary methods to improve in-store experience.

BY Shipra Srivastava  |  Jul 27, 2018  |  comments ( 0 )  | 

Self-checkout gets popular, more brands turn to this payment

We bring you some key players who are setting new trend in India’s retail game.

BY Shwetha Satyanarayan  |  Jul 25, 2018  |  comments ( 0 )  | 

Trends which are shaping the shopping malls in Digital era

This article is regarding how the shopping malls are using digital technology to innovate their services and infrastructure to enhance customer experience.

BY Guest author  |  Jul 11, 2018  |  comments ( 0 )  | 

4 case studies that prove future lies in ‘experiential retail’

Following are few case studies demonstrating evolution of modern retail stores which can overcome the challenges eCommerce has brought.

BY Shipra Srivastava  |  Jul 10, 2018  |  comments ( 0 )  | 

Top 5 GST rules that retailers must know!

The retail sector has been profoundly impacted by the GST taxation amendment.

BY Madhushree Chowdhary  |  May 29, 2018  |  comments ( 0 )  | 

How brick & click is winning retail world?

Retailtainment or fun while shopping is still valid but now it has to be backed with digital experience

BY Guest author  |  May 19, 2018  |  comments ( 0 )  | 

How rapidly growing renting bike space in tier II market is beating metros in terms of demand

Where Radio cabs are proving to be an expensive model and three wheelers on call are facing acute shortage, demands for models like bike rent service is increasing. Let's know more.

BY Guest author  |  May 09, 2018  |  comments ( 0 )  | 

How Speciality Retailing Changing the Retail Game?

Leaders of Indian and International market have their eyes on the Indian market for encashing speciality stores retail explosion.

BY Madhushree Chowdhary  |  May 01, 2018  |  comments ( 0 )  | 

5 retail tech trends which will shine this year

Technology has undoubtedly reshaped the way business is done in today's world. Be it online shopping, Artificial intelligence or block chain technology. Let's look at some tech trends that will prove worthy this year.

BY Shwetha Satyanarayan  |  Feb 20, 2018  |  comments ( 0 )  |